Akamai Marketing

FEBRUARY 11, 2009

As a business person, was frustrated to be in the industry being used as a scapegoat for the larger problems for an industry and economic woes. After all, sponsoring and hosting events is an industry too, and it employs a lot of people. This will not kill the event or incentive industry.

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Klout Eventful Policies Hosting 100

Techipedia: Tamar Weinberg

AUGUST 2, 2011

And while I am not a consultant with the company, we have a partnership agreement that makes them a preferred vendor for Social Media Explorer and our companion learning site, Exploring Social Media. It’s a campaign that’s run over and over again, with little variations and customizations, but the same premise.

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Tools Tips Marketing Social Media 277

Akamai Marketing

OCTOBER 30, 2012

While this seems like a no-brainer, you’d be surprised by how often companies who want to utilize social media choose someone to head the effort who never uses social media, or who use it rarely. . Here’s an example: let’s say there is breaking news relevant to your brand or company. But why is this important? .

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Activities Communities Social Media Class 138

Pixlee

SEPTEMBER 23, 2017

Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Engagement, visibility, number of followers, and increased sales are just some of the metrics influencer campaigns can drive. His blog boasts 53K Facebook followers, 54K Twitter followers and 83K followers on Instagram.

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Travel Influencer Brands Airlines 66

Sprout Social

MAY 20, 2016

Successful professionals often promote the importance of focusing on your own company’s marketing efforts rather than those of your competitors. Sure, this is true to an extent, but–in order to stay relevant and remain successful, you should be keeping tabs on what other brands in your industry are doing. Who outranks you in SEO?

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How To Klout Analysis Metrics 42

Kikolani

JANUARY 14, 2011

9 companies doing blogging right and what you can learn from them – no, it’s not an article, but a FREE webinar on January 18th at 1PM EST. Learn more about it and register now! 8 tips for writing a killer SEO cover letter – great tips on how to those looking for a job in the search industry. Start with these blogs.

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Mashup Resources Energy Vimeo 119

Razor Social

NOVEMBER 29, 0002

For some companies traffic is enough. Creating a campaign to sell a specific product or service on your website needs a special mention. This level of tracking means you can go to the campaign section of Google analytics and track exactly what happened to your traffic. You can group companies into different landscapes (e.g.

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Analytics Social Media How To Analysis 89

Sprout Social

DECEMBER 27, 2016

The company that promises you 4,000 followers in an hour will not give you valuable customers. Extra Points: Check in on a marketing campaign. Collaborate with another department for future campaigns. Review marketing campaign success. Followerwonk and Klout can come in handy when you’re looking for new accounts.

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Social Media How To Hashtag Publishing 78

Jeff Esposito

SEPTEMBER 27, 2010

Two weeks ago, I received an email from the folks at Klout informing me that Fox wanted to send me a watching kit for its new television series Lone Star. I am also not a television critic so my level of expertise on the matter is also questionable, which is what makes me wonder why I was selected as an influencer for this campaign.

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Influencer Klout Hotels Creative Commons 35

Convince & Convert

NOVEMBER 1, 2011

So I think to some degree, the industry is wiring itself for distraction, because we keep creating new stuff and new stuff and new stuff. There’s a lot of conversation these days about influence or outreach and Klout , with Klout’s new algorithm change recently. Jay: Absolutely. Brian: Yeah. What are those values?

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Klout Social Capital Influencer Social Graph 122

SocMed Sean

FEBRUARY 3, 2013

It’s a long-term commitment, not a short-term campaign. If they hate your company, your product or your service, that will be amplified online. These should align with your overall company or brand marketing and customer service plan. 60) Set up a company page for your organization. 3) Social media is about people.

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Social Media Klout YouTube Foursquare 279

Akamai Marketing

MARCH 29, 2011

What people expect from a blog is the ability to get to know the insides of a company, to hear a single voice, to get information or insight that they wouldn’t normally get. Be disciplined: develop an editorial calendar, leave room for newsy items that your company should be commenting on. Give them what they want: Education.

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Press Release Technorati Klout Metrics 238

Webbiquity SMM

JULY 22, 2014

Steve Goldner explores why many PR professionals and agencies struggle to get results with social media, despite the fact that “PR companies are very well suited for driving social marketing success because their entire success is based upon relationships (and) relationships are what drive social success.” Are they on Google+?

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Press Release Nielsen Blogger SEO 217

Convince & Convert

MARCH 23, 2016

Many, if not most, companies broadcast every initiative they’re executing. Further, combine what companies say about themselves with what others are saying about them. We’ll use email marketing software companies as our example market in this post. Here’s a look at the specific companies we’re analyzing.

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Twitter How To Case Study Patterns 60

Webbiquity SMM

SEPTEMBER 12, 2011

9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. He lists nine steps its imperative for companies to take in order to “build enough social karma (yes, I said karma) to facilitate things like guest posting opportunities, retweets, likes, etc.&#. Social Media Strategy and Best Practices. Indeed it is.

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Social Media Trendrr SM2 Alterian 257

Convince & Convert

AUGUST 26, 2010

The point of tracking software isn’t to determine how many tweets were sent mentioning a company, it’s to figure out what those tweets say, and what the business ramifications are. I interviewed Adam Schoenfeld , President and Co-founder of RowFeeder to learn more about the company and its plans.

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Social Media Strategy Analysis Reputation 120

Webbiquity SMM

OCTOBER 5, 2010

Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general. 51% of active Twitter users follow companies, brands or products on social networks. 21 Twitter Tips From Socially Savvy Companies by Fast Company.

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Tools Twitter Tips Statistics 207

Laurel Papworth

OCTOBER 8, 2012

I’m a social media strategist that blogs about social media and online communities so I find it frustrating when I am sent a PDF attachment on an email with a traditional media press release using agency created content, professional film crews employed to do the traditional campaign filming and ditto with professional musicians.

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Press Release scribd Social Media Film 111

Proactive Report

DECEMBER 24, 2015

You have to understand and use scores like Klout and Kred and know that they are only a starting point. You’ll only know who the real influencers for a particular campaign are once you start to work with them. Paid influence campaigns. Contribute to relevant industry news sites. Content Development. SEO visibility.

Klout 40

Klout Social Graph Influencer Training 40

Proactive Report

DECEMBER 24, 2015

You have to understand and use scores like Klout and Kred and know that they are only a starting point. You’ll only know who the real influencers for a particular campaign are once you start to work with them. Paid influence campaigns. Contribute to relevant industry news sites. Content Development. SEO visibility.

Klout 40

Klout Social Graph Influencer Training 40

Proactive Report

DECEMBER 24, 2015

You have to understand and use scores like Klout and Kred and know that they are only a starting point. You’ll only know who the real influencers for a particular campaign are once you start to work with them. Paid influence campaigns. Contribute to relevant industry news sites. Content Development. SEO visibility.

Klout 40

Klout Social Graph Influencer Training 40

Techipedia: Tamar Weinberg

JANUARY 5, 2011

I’m sure you’ll have a year (or more) of reading to do, but I know it’s worth it to empower you with all this great content that has been written by our industry peers. Preparing a Social Readiness Gameplan in Seven Steps (Logic+Emotion): How can companies adequately prepare for social media monitoring and marketing?

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Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

JUNE 6, 2011

Penenberg’s ( @Penenberg ) Fast Company article: “Social Networking Affects Brains Like Falling in Love” examines research by neuroeconomist Paul Zak that suggests social networking triggers the release of the generosity-trust chemical in our brains: Oxytocin (known as the cuddle chemical). Marty Weintraub – @aimclear.

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Twitter B2B Crowdsourcing Hubspot 196

Techipedia: Tamar Weinberg

JULY 7, 2010

Meanwhile, I’ve been working on building out a social media strategic plan for a really interesting company. The success of a social media marketing campaign strongly revolves around engagement. Find people talking about your industry and chime in! Broadcasting works better as a billboard.

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Social Media Klout Influencer Feed 251

Hootsuite

MARCH 31, 2020

This is often required for regulatory compliance in industries like health care and finance. For brands, the company logo is usually the best avatar choice. Bitmoji is owned by Snap, the parent company of Snapchat, and is well integrated with the Snapchat app. Basically, it means keeping a record of absolutely everything.

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List Social Media HootSuite URL 145

Kikolani

SEPTEMBER 17, 2013

And I’m also assuming you don’t have a massive budget to run an advertising campaign. Most people and companies love the publicity and will more than often share the content with their network, assuming that the content is not actually a list per se and has meaningful content and analysis attached to it. Promote others.

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Tips Influencer Blogger LinkedIn 168