Laurel Papworth

DECEMBER 29, 2022

List of Reasons for Car Companies to use Web3 & be in The Metaverse. AR/VR/XR Partners with Automotive Industry. Some kind of NFT scam by hackers put paid to Ferrari’s May campaign. NFTs in the Car Industry from Jumpstart [link]. Basemark news release on BMW Group’s new iX and Augmented Reality [link].

Automotive 59

Automotive Company Virtual World Education 59

Likeable

JULY 1, 2020

population is Black, but only four Fortune 500 companies have Black CEOs , and Black folks only occupy 3.2 Throughout the past month, with the resurgence and increased allyship around the Black Lives Matter movement, companies have started to reevaluate their diversity and inclusion practices. percent of the U.S. Beverly Jackson.

Industry 134

Industry Marketing Insurance Yahoo 134

Convince & Convert

DECEMBER 29, 2017

The merits of using social media campaigns in business are hard to deny, but they also don’t always seem perfectly suited to every business in every industry. Our team ended up delivering the FlexPod Brainteaser Campaign, resulting in the highest-performing campaign in both Cisco and NetApp history. Amplify by Sharing.

Campaign 153

Campaign How To Consultant Engineering 153

Keyhole.co

JULY 20, 2023

Plus, you can track your profiles, campaigns, and influencers across multiple social media platforms and see what’s driving traffic and engagement to your profile or your fellow competitors. Engage with influencers seamlessly and track their ROI within your overall campaign. The pricing is steep for smaller companies and organizations.

Industry 52

Industry News Google Brands 52

Keyhole.co

MAY 29, 2023

The best thing you can do as a brand to be relatable, however, is to invest in unique social media campaigns that will have your clientele buzzing with excitement and talking with your brand. In this blog, we will look at 17 unique social media campaign examples to inspire your own. #1 Apple’s campaign was ingeniously simple.

Campaign 52

Campaign Social Media Hashtag Trends 52

Mindjumpers

AUGUST 19, 2010

In general online is very transparent, be clear on your target group. Without alignment with the corporate strategy, there is no chance that you will be truthful towards your target group or stand a chance in supporting the company with the initiative. How can we do something that will create value through social media?”

Questions 254

Questions Company Nielsen Disqus 254

Mindjumpers

AUGUST 19, 2010

In general online is very transparent, be clear on your target group. Without alignment with the corporate strategy, there is no chance that you will be truthful towards your target group or stand a chance in supporting the company with the initiative. How can we do something that will create value through social media?”

Questions 252

Questions Company Nielsen Disqus 252

Sprout Social

MARCH 5, 2024

Nelnet is a student loan servicing company—but they’re so much more than that. The company has business lines including student loan servicing, private student loans, improving K-12 school management through service and technology, renewable energy, encouraging a more educated workforce, and telecommunications.

Resources 100

Resources Telecommunications Collaboration Project 100

Sprout Social

DECEMBER 6, 2023

B2B influencer marketing is a strategic approach where businesses promote their product or services through collaborative partnerships with subject matter experts within a specific industry. It might look like a Facebook group geared toward career development in a specific industry, or a hashtag community on X (formerly known as Twitter).

B2B 116

B2B Influencer Brands Marketing 116

Sprout Social

NOVEMBER 12, 2023

And we’ll explore some of the best brand collaborations we’ve seen this year to help inspire your next campaign. Think of a brand collaboration as a group project. Each business works together to combine its resources, audience reach and creativity to co-create products, campaigns or activations. What is a brand collaboration?

Collaboration 109

Collaboration Brands Fashion Sports 109

Sprout Social

MARCH 19, 2024

These leaders also expect their companies to increase investment in AI for marketing in the next three years. For long-term success, companies may face challenges when implementing this technology due to a lack of understanding and organizational experience with AI. What are AI insights?

Sentiment 109

Sentiment Banking Patterns Hotels 109

Sprout Social

FEBRUARY 5, 2024

With budget cuts, resignations and layoffs in diversity, equity and inclusion (DEI) departments, professionals and consumers alike have noticed a trend in companies backtracking on their social justice commitments made in 2020. Cultural heritage months like Black History Month are a cornerstone to many DEI initiatives for brands.

Social Media 109

Social Media Authentication Communities Campaign 109

Keyhole.co

JANUARY 20, 2024

Small businesses don’t have the budget for national ads, hiring celebrities, or creating flashy campaigns. Create a separate Facebook group and community page Your first task is to set up your Facebook business page. Their Facebook group has 3.2 A Facebook group essentially becomes free advertising.

Small Business 100

Small Business Engagement Strategy Facebook 100

Webbiquity SMM

JUNE 7, 2018

Here’s how you can do it: Start by Setting Up a Company Page. LinkedIn’s free company pages are your core presence for connecting with professionals and developing and sharing content for brand awareness. Check out the image below to see what an effective company page looks like. Join Niche Groups. Use LinkedIn Ads.

B2B 217

B2B Brands Influencer LinkedIn 217

agora pulse

MARCH 25, 2020

Ask yourself, “Does this impact just our company or is it a national or global concern?” Check your pinned posts on Twitter and Facebook as well as Facebook Group(s) to ensure they’re not tone-deaf. Crisis Checklist Before Pausing Ad Campaigns. Leave campaigns alone unless you need to make changes.

Social Media 199

Social Media Social Media Management Issues Team 199

Ignite Social Media

JULY 27, 2020

In this post, we will cover the key benefits of implementing this tag that includes insight into rich audience data, creating important target audiences essential for campaign effectiveness, and the ability to track and analyze key conversions associated with your campaigns that would not be available otherwise.

LinkedIn 177

LinkedIn Advertising URL Campaign 177

Sprout Social

FEBRUARY 19, 2024

The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. Thus, making you time-efficient while enabling campaign management at scale.

Strategy 102

Strategy Sentiment Patterns Marketing 102

Social Media Strategies Summit

FEBRUARY 4, 2021

With the aid of marketing tools, companies of every size can network, connect, and sell. Make your LinkedIn page for your company. The first step in the campaign is to create a LinkedIn page. Complete all the fields with accurate company details. Don’t forget to upload the company logo and tagline.

B2B 130

B2B LinkedIn Strategy Brands 130

Sprout Social

OCTOBER 18, 2023

Insights like how audiences feel, an overall response to your brand’s events or campaign, your competitor performance—these are all critical findings that require digging deeper than surface level. This was particularly helpful for software company Goally. This is especially important when your company makes big moves.

Examples 119

Examples Social Media Sentiment Influencer 119

Oktopost

MARCH 4, 2024

But the pressure to innovate is just one of the many challenges SaaS companies face. In this highly competitive and saturated market, SaaS companies must continuously meet their KPIs, drive customers down the B2B funnel, and ensure they stand out from their competition. It’s also worth checking industry news to jump on trends timely.

B2B 62

B2B Strategy Marketing Case Study 62

Later

OCTOBER 8, 2020

When it comes to creating a social media campaign, design is everything. From creative concept to colors and fonts, the design choices you make can make or break the success of a campaign. Social media campaigns can cover almost anything: a new product launch, a giveaway, an event, or even the arrival of a new season. .

Campaign 79

Campaign Tips Instagram Social Media 79

The Realtime Report

AUGUST 11, 2021

However, the industry has changed drastically since the term was coined in the 1990s. The result is businesses from all industries use mining and analysis to gain insights into the information they need to make informed decisions. They are important in these industries for shaping workflows, approaches, and techniques used.

Data 91

Data Insurance Analysis Retail 91

Keyhole.co

APRIL 3, 2024

Businesses, particularly those in the B2B sector, find it an invaluable tool for connecting with their audience, driving engagement, and sharing industry insights. Understanding Twitter’s potential for business Kickstarting a Twitter marketing campaign is more than throwing tweets into the digital abyss and hoping for the best.

Strategy 52

Strategy Twitter Tips Marketing 52

Oktopost

DECEMBER 21, 2023

However, these numbers varied based on the company’s industry. Source: CMO Survey Furthermore, with nearly 80% of marketers saying their industry changed more in the past three years than it has in the last five decades it’s more critical than ever to research your specific industry to maximize your marketing impact in 2024.

Marketing 62

Marketing Survey Skills How To 62

Sprout Social

AUGUST 9, 2023

Social is a 24/7 focus group where you can find unfiltered feedback about how your brand and products are perceived. These learnings help your team create more effective campaigns, focus product development efforts and drive sales. In other words, how much your company is saving by posting organic social content. Take Airbnb.

Social Media 78

Social Media Sentiment Metrics Data 78

Audiense

MAY 31, 2018

After the articles on how to activate consumer insights extracted from social data in the pre-campaign phases , and in the production and execution of marketing campaigns , today we’ll talk about how to implement this information and knowledge in the post-campaign phase.

Case Study 68

Case Study Campaign Activities Study 68

Sprout Social

FEBRUARY 11, 2021

Throughout 2020, we saw agencies grapple with an industry turned upside down and the need to re-prioritize how they could best serve their clients. In 2020, this dedication to driving business impact and relentless focus on client satisfaction made the difference between companies going under or adapting to the digital-first era.

Campaign 105

Campaign Groups Groups Communities 105

Social Media Strategies Summit

NOVEMBER 7, 2018

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. Social media platform decisions should align with goals and trends both within your organization and industry-wide. Users can message individual friends as well as groups on Kik.

Platform 272

Platform Social Media Influencer Trends 272

Sprout Social

FEBRUARY 29, 2024

At the heart of this AI revolution is the ability to segment behaviors and target specific customer groups with precision. Marketers and business professionals leverage AI to create stronger campaigns, make smarter decisions and streamline workflows. Why this surge?

Patterns 118

Patterns Sentiment Analysis Proposal 118

Techipedia: Tamar Weinberg

APRIL 7, 2014

The exceptional growth and adaptation of social media networks represents an ideal opportunity to overcome one of the most challenging aspects of the clinical research industry. Social networking gives sponsors and clinical trial coordinators the ability to target a vast group of e-patients. 3)Target Specific Patient Groups.

Research 194

Research Pharmaceuticals Social Media Tools 194

Oktopost

JANUARY 2, 2023

While companies have started focusing on this in recent years, just 36% of US employees are currently engaged. 3 Benefits of Employee Engagement Companies often neglect employee engagement because it isn’t easy to see with conventional reporting metrics. Share three pieces of company-brand content. Why do we follow that rule?

Engagement 62

Engagement Social Media How To Curation 62

Ignite Social Media

JULY 6, 2022

If you want successful marketing campaigns, you must choose the best platforms to advertise your products. Not just that, your campaigns should be compelling to draw in the target audience and fuel engagement. The key to a successful presence on this platform is providing valuable information and support to your connections and groups.

B2B 96

B2B Platform Social Media YouTube 96

Ignite Social Media

SEPTEMBER 4, 2019

With initial 2020 marketing planning discussions in motion, it’s important to look at industry trends that may impact your social media marketing strategies and tactics. Increased Priority on Private Messaging and Facebook Groups. More Focus on Multiple Placements & Automatic Buying. Want to learn more?

Trends 146

Trends Facebook CPM CPC 146

agora pulse

OCTOBER 6, 2020

Why not team up to offer your new clients a discount at a local restaurant or help a charity promote their campaign? In a study by Horizon Media, 81% of millennials expect companies to make a public commitment to good corporate citizenship. Share Your Content to the Most Popular Groups on LinkedIn. Here’s one I made earlier: 3.

Social Media Management 183

Social Media Management Social Media Trends Meme 183

The Realtime Report

JUNE 22, 2021

VetsinTech (ViT), the leading national non-profit dedicated to advancing career opportunities for veterans in the tech industry, announced five veteran, military and spouse-owned startup finalists that are advancing to the final round of its pitch competition event. CommSafe AI. Wealth Stack. 2nd place prize: $10,000. 3rd place prize: $5,000.

Startup 91

Startup Compete Analysis Eventful 91

Proactive Report

JUNE 18, 2021

So, it was a great opportunity for the attendees to get advice from a group of PR experts. It makes the company known, accepted and understood. Most prospective customers have done 70% of their homework by the time they contact a company to make a purchase. There are usually industry groups you can network with.

Small Business 85

Small Business Tips Fashion Groups 85

Keyhole.co

MARCH 18, 2023

However, to enjoy these perks, your LinkedIn company page must appear in the right search results of your audience. Step 3: Post regularly on your LinkedIn Company Page. The faster you can update your audience about your industry’s latest news and happenings, the better they will engage with it. How do you ensure that?

LinkedIn 52

LinkedIn CPC CPM Hashtag 52