Sherrilynne Starkie

FEBRUARY 13, 2018

Companies often call a consultant in because social media is not working. LinkedIn’s Sales Navigator is used by millions of companies, both B2C and B2B. Managing strategic partnerships has always been an important part of public relations. Few companies outsource all social media activity to agencies or consultants.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Sprout Social

SEPTEMBER 18, 2023

See where your dollars had the most impact in the previous year—the campaigns that brought the biggest return on ad spend (ROAS), conversion rates or lead sources. Look for industry benchmarks to gain insights into what your competitors are spending on marketing. Company goals are the anchoring points of your marketing budget.

Marketing 131

Marketing How To Sample Samples 131

The Realtime Report

NOVEMBER 5, 2019

Considering the huge amount of data that companies handle these days, spreadsheet and database management skills are unsurprisingly topping the list. You should look into improving your skills in programs and areas such as Microsoft Excel, Microsoft Access, data analytics, Filemaker Pro, Hive, Adobe Campaign, statistics and much more.

Skills 128

Skills Microsoft Software Content management systems 128

Sprout Social

NOVEMBER 2, 2023

A customer journey map is a visual representation of each point of interaction your customers have with your company. Generate marketing campaign ideas. A clear understanding of customer motivations and journey stages creates targeted campaigns. These insights are handy when creating emotional marketing campaigns.

Examples 103

Examples Template Templates How To 103

Convince & Convert

MAY 22, 2014

Images for the game are sourced using hashtags from a custom built content management system. User-generated content has been popular in the travel industry for some time, whether it’s reading a review on an online review site, or seeing photos shared by a friend during their vacation.

Airlines 155

Airlines Instagram Tourism Hotels 155

Convince & Convert

SEPTEMBER 8, 2015

The Facebook page she set up for the company one weekend slowly led to other opportunities in social media, which snowballed into building the digital and entertainment team that exists today. How to tap into employee expertise for brand content. How to run a successful Instagram ad campaign. Feels Like Home campaign.

Brands 60

Brands Content management systems Travel Authentication 60

Sherrilynne Starkie

JANUARY 20, 2020

And, all ideas, activities, plans and campaigns are categorized into one of the following four interdependent media categories : Owned Media : You publish and distribute your own content online. Your company gets a great profile on a local news website giving you relevant exposure and credibility. I always push back on this.

Marketing 284

Marketing Tourism Content management systems Meeting 284