Pam Moore

APRIL 2, 2024

Top 10 AI Marketing Strategies You Need to Know In today's digital age, innovation is at the forefront of every successful marketing strategy. Understanding the Power of AI Before diving into specific strategies, it's essential to grasp the transformative power of AI in the marketing realm.

Strategy 78

Strategy Marketing Analysis ROI 78

Keyhole.co

JANUARY 20, 2024

Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. Small businesses don’t have the budget for national ads, hiring celebrities, or creating flashy campaigns. So how can a small business create an achievable marketing strategy that gets results?

Small Business 100

Small Business Engagement Strategy Facebook 100

Sprout Social

OCTOBER 4, 2023

What was the ROI of your influencer campaign? How are people responding to a campaign? But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. One of their stand-out use cases is how they use their Tagging strategy for marketing campaign reporting.

Strategy 118

Strategy Brands UGC Marketing 118

Keyhole.co

JULY 29, 2023

In this post, we will take a well-rounded look at Starbucks’ social media marketing strategy, the different kinds of posts it shares and the kind of engagement they get. Starbucks’ social media strategy is unique because it’s built around customers’ experiences. Anybody could use this strategy. million likes, 2.3

Campaign 52

Campaign Social Media Strategy Hashtag 52

Keyhole.co

MARCH 4, 2024

Analysis of Netflix’s social media accounts One of the things that set Netflix apart on social media is their ability to engage with their audience and create a sense of community. What makes Netflix’s social media strategy successful? Let’s look at what goes into making Netflix’s social media strategy a raging success: 1.

Analysis 98

Analysis Social Media Strategy Meme 98

Jon Loomer

JANUARY 16, 2023

So, I jumped into ChatGPT with the goal of having it develop a Facebook ads strategy for me. You can’t just ask it to generate a Facebook ads strategy without helping it understand what you’re trying to do. ChatGPT is almost apologetic that shorter headlines may not convey all of the details and benefits of my community.

Strategy 208

Strategy How To Facebook Training 208

Oktopost

JUNE 20, 2023

In this episode of Behind the Post, host Olivia Messina sits down for a solo episode to discuss strategies you can implement if advocacy shares start to dip. Meet Olivia Olivia Messina is Oktopost’s Social Media and Community Manager. Meet Olivia Olivia Messina is Oktopost’s Social Media and Community Manager.

Strategy 118

Strategy B2B Apple Hosting 118

Keyhole.co

FEBRUARY 28, 2024

But what exactly is the secret behind Duolingo’s social media strategy that made it one of the top educational platforms in the world? Of course, the Duolingo social media strategy would have been incomplete without including YouTube and the OG social network Facebook. What makes Duolingo’s social media strategy successful?

Social Media 105

Social Media Strategy Meme UGC 105

Social Media Strategies Summit

DECEMBER 29, 2022

A communications strategy sets out how you reach, engage, and convert your target audience, including: Who they are. Social media for government should form an integral part of any agency’s communications strategy, with 82% of Americans having profiles on at least one social platform. Why you’re talking to them.

Strategy 130

Strategy Press Release How To Collaboration 130

Keyhole.co

MARCH 18, 2024

The Swiss giant has consistently maintained high standards, ran revolutionary marketing campaigns, and become a household name. Nestlé’s marketing strategy for products has always been strong. Let’s dive into Nestlé’s social media strategy and why it works so well. It’s a testament to how successful the company has been.

Engagement 64

Engagement Social Media Strategy Brand Monitoring 64

Social Media Network Marketing

MARCH 3, 2024

In today's digital age, Instagram has become more than just a platform for sharing photos and videos—it's a thriving community where individuals, brands, and organizations connect, engage, and build meaningful relationships. Let's dive in and discover how to create a vibrant and engaged community on the world's favorite visual platform. ?✨

Communities 56

Communities Engagement Instagram Hashtag 56

Social Media Strategies Summit

JANUARY 22, 2021

Isolation and physical distancing have forced us to embrace technology now more than ever; newfound importance has been infused into community building; growing support for local businesses has emerged. Establish a Local Presence Within Your Community. We’ve indeed witnessed a digital migration over the last year out of necessity.

Strategy 214

Strategy Marketing SMS Mobile 214

Ignite Social Media

AUGUST 2, 2022

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. You need to have a solid strategy in place, which is where we come in. Here are 7 surefire TikTok Marketing strategies. Having this at top of your TikTok Marketing strategy can quickly build audience loyalty.

Strategy 175

Strategy Marketing Banking Influencer 175

agora pulse

FEBRUARY 25, 2021

Bonus Materials: FREE Instagram Strategy Guide. Building a social media community? If you’re looking for ways to create a thriving online community, check out the following tips. Agorapulse: What’s one huge mistake that people make when building campaigns for their community? Create hassle-free entry points.

Communities 113

Communities Social Media Tips Energy 113

Keyhole.co

OCTOBER 16, 2023

In this article, we’ll dive deep into Coca-Cola’s social media strategy and share the secrets behind their remarkable success. Analysis of Coca-Cola’s social media accounts Coca-Cola’s marketing strategy is a masterclass in timeless appeal, effortlessly bridging generations with lively content and simple messaging.

Strategy 69

Strategy Social Media Loyalty UGC 69

Buffer Social

OCTOBER 11, 2023

This is especially true of its newly minted Top Community Voices tier — a badge a whole lot easier to nab and just as impressive. Now, however, there are two different ‘tiers’ of Top Voice badges: Top Voice (1) and Community Top Voice (2). LinkedIn, however, has gone the other way.

Badge 116

Badge LinkedIn Communities How To 116

Keyhole.co

FEBRUARY 27, 2024

A tremendous part of this success extends to Spotify’s social media strategy, which exudes main character energy with the who’s who of the music industry and Hollywood featured on their page. But is it just known faces that make Spotify’s marketing strategy a success or do they truly understand what their audience is looking for?

Social Media 59

Social Media Strategy Content Collaboration 59

Sprout Social

OCTOBER 19, 2022

These initial touch points will ensure the content they create integrates seamlessly into your brand strategy and has longevity. Sometimes brands partner with creators for specific campaigns or launches. When we were ready to find creators, I found that looking to our community and third-party platforms was the most helpful.

Campaign 102

Campaign Content How To Influencer 102

Webbiquity SMM

OCTOBER 17, 2023

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. How are goals and strategies for content marketing changing? Per the report, “Social media and community building (17.8%) overtook blogs (14.7%) as the most popular type of content marketing.”

Research 257

Research Report Social Media CPM 257

Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building.

Campaign 91

Campaign Social Media Brands Apparel 91

Sprout Social

OCTOBER 19, 2023

It’s enabling them to offload time-consuming tasks such as managing digital ads, email campaigns and social post scheduling so they have more time for strategy-building. This way, marketing teams increase the impact of their social strategy and get back time to concentrate on developing winning campaigns.

Strategy 125

Strategy Sentiment Marketing Analysis 125

Social Media Strategies Summit

APRIL 15, 2021

Build a strong brand and you will get yourself a strong community of loyal customers and brand advocates. Some might argue that a strong community is what makes a brand stronger and loyal customers are the best way to promote a brand. But what is a brand community and why do you need one? What is a Brand Community?

Communities 163

Communities Process Brands How To 163

Convince & Convert

JULY 14, 2021

But how to create an effective Instagram marketing strategy? Planning your social media strategy around yearly holidays and observance days has lots of benefits, from making it easier to organize to achieving higher visibility and engagement. Great tools can make all the difference to your Instagram strategy. users back in 2020.

Instagram 217

Instagram Strategy Marketing Upcoming 217

Keyhole.co

MARCH 26, 2024

Unsurprisingly, the same innovation and universality are also core to LEGO’s marketing strategy. Let’s see how LEGO’s social media strategy builds on its prominence in pop culture. However, it still employs smart social media strategies to draw and retain followers. Instagram: 10.3 million Facebook: 15 million YouTube: 17.6

Construction 52

Construction Social Media Strategy Collaboration 52

Sprout Social

SEPTEMBER 23, 2022

The challenge for brands is creating authentic and impactful, culturally-focused Hispanic marketing campaigns–without pandering, stereotyping or over-generalizing. This rapidly growing demographic should be a crucial part of your inclusive marketing strategy. Different communities have different relationships with your product.

Strategy 105

Strategy Marketing Authentication Communities 105

Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. This article will outline how brands can architect successful end-to-end TikTok marketing campaigns (versus one-off experimental videos) to capitalize on this engagement.

Examples 140

Examples Campaign Tips UGC 140

Sprout Social

MARCH 14, 2022

Every year, marketing and brand teams gather together to plan out their content calendars and campaigns. For example, when I worked in the cannabis industry, we planned month-long campaigns and programs around April 20. The marketing and advertising industry hasn’t always had the best reputation for inclusive campaigns.

Campaign 108

Campaign Brands Communities Industry 108

Ignite Social Media

AUGUST 30, 2022

Are you looking to take your social media marketing strategy up a notch? Social media marketing is one of the most important aspects of a business, and it can be difficult to create and constantly refine an effective strategy. This way, you can track your progress and adjust your strategy as needed. Build a measurement strategy.

Class 148

Class Social Media Strategy Marketing 148

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. However, there still needs to be a human element to your Instagram strategy. Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. Let’s dig in.

Instagram 113

Instagram Tools Strategy Hashtag 113

Keyhole.co

FEBRUARY 26, 2024

From the genius use of UGC on TikTok to extensive influencer marketing, this newbie in the confectionery industry has created a social media strategy even the top brands can learn from. This paid off, leading them to build a strong community around their niche. What makes Tabs Chocolate’s social media strategy successful?

Social Media 59

Social Media UGC Strategy Influencer 59

Keyhole.co

JANUARY 18, 2024

This blog examines Stanley’s social media strategy and how it earns the brand record-breaking sales and profits. Let’s take a closer look at Stanley’s social media strategy. The main features of Stanley’s marketing strategy Stanley has historically made outdoor, adventure, work, and camping items, particularly its vacuum flasks.

Influencer 59

Influencer Social Media Strategy Marketing 59

Oktopost

MARCH 15, 2021

The mood and behavior of your audience have changed, and so too must your marketing strategies. Here’s how to adjust your strategy to be successful. Re-evaluate Your Marketing Strategy. Some paused their campaigns. It’s a lot easier to make inroads with fun, uplifting, community-building content.

B2B 139

B2B Social Media Strategy LinkedIn 139

Sprout Social

SEPTEMBER 14, 2023

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. Investing in a customer marketing strategy doesn’t mean you’re taking away from building brand awareness. What is customer marketing?

Strategy 119

Strategy Brands Content UGC 119

Pam Hughes

NOVEMBER 2, 2021

Adopting an Agile marketing strategy may be the answer. Brands must adapt to today’s digital landscape to deliver value, provide the best customer experience possible , and create effective marketing campaigns. Likewise, the marketing community has an Agile Marketing Manifesto , which serves as a guide and reference.

Campaign 63

Campaign Strategy Marketing How To 63

Keyhole.co

NOVEMBER 23, 2023

The marketing strategy involves tapping into the influence of others to help build trust in your brand within their communities. While it’s clear that influencer marketing is on the rise, before launching your own influencer program or community, it’s essential to lay out a detailed measurement strategy.

Influencer 52

Influencer Campaign ROI Discount 52

Ignite Social Media

JUNE 30, 2021

The world of social media marketing is never a dull one, and as the networks continue to evolve and roll out new changes, your paid media strategy must also be adjusted. For ads specifically, Pinterest allows for efficient cost per landing page visit which drives huge value in the awareness phase of campaigns.

Strategy 144

Strategy Reddit Advertising B2B 144

Oktopost

MARCH 4, 2024

Depending on your stage and business model, you will need different tools and strategies to grow your company without breaking the marketing bank. The nature of SaaS means that you must always keep your customers engaged and interested in your product through educational content or community-management initiatives.

B2B 62

B2B Strategy Marketing Case Study 62