Buzz Marketing for Technology
FEBRUARY 2, 2010
A while back I created a post called – There is no “campaign&# in Social Media because when marketers use the word “campaign,” it tends to suggest an initiative to get a message out to a targeted group of constituents. Share this on Facebook. Tweet This! Share this on Linkedin. Share this on del.icio.us.
Buzz Marketing for Technology
OCTOBER 16, 2008
We launched a contest on Facebook to gather the 'wisdom of the crowd' on how businesses can become more environmentally conscious in their operations. Facebook users can contribute their ideas and pass them along to their friends and the larger Facebook community to vote on by Nov. And yes, the winner gets a green prize!)
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Buzz Marketing for Technology
APRIL 25, 2013
Perhaps because of the impact and influence that the CDO had in the Obama campaign last fall. Well today’s marketers are growing up digital – they create aps, they place Facebook ads, they run some mobile ads and design augmented reality games – all before lunch! I hope to see you there!
Buzz Marketing for Technology
MARCH 18, 2010
On the other hand, if you seek alternatives to traditional market research, then you need a vendor that specializes in sentiment capture and community analysis. But some specialize in social media sources like Twitter, review sites, and even communities; others have the ability to cover offline media such as print, television, and radio.
Buzz Marketing for Technology
JULY 21, 2010
How about your partner community and the leads you have given over to them. Add in webinars and in person events, calling plans, telesales, SEO, PPC campaigns, promos, price incentives, spifs for the sales force and you have a recipe for leakage in the system that is hard to account for. Share this on Facebook. Probably not.
Buzz Marketing for Technology
SEPTEMBER 23, 2008
Not only do they build cool marketing campaigns but they can connect to your sales process. They in effect unify sales and marketing so that clients see that their campaign pay off – thereby eliminating the normal tension between sales and marketing. HiveLive has a very different take on Enterprise Communities.
Buzz Marketing for Technology
OCTOBER 31, 2012
There is a plethora of marketing campaigns to choose from that all ended with disastrous results. During last football season’s Superbowl, Toyota launched a major Twitter campaign meant to promote the Camry. This was a genius social media marketing campaign and I love the creativity that went into it. Toyota Camry. QuestionPro.
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