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Weekly Roundup: Rethinking Color

Waxing UnLyrical

So, for this week’s weekly roundup, I thought it would be interesting to share some of the most thought-provoking posts I’ve come across over time (they’re not all new) on how non-profit organizations and cause marketing have been rethinking color. The cause marketing genius of the pink ribbon , from Cause Marketing.

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H&R Block Declares a Hipster Tax Crisis

Convince & Convert

Leading into the 2014 tax season, the company launched a satirical campaign with a cause-marketing element that pokes fun at Hipsters who are, “struggling to file taxes in non-ironic ways.” Created with the goal of showing the more fun side of H&R Block, the campaign is targeted at raising awareness with millennials.

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Honda Creatively Leverages Social Media to Help Save Drive-In Movie Theaters

Convince & Convert

It’s one thing to market your product or service, but using your power and resources to drive action and awareness for a worthy cause is downright inspiring. Participants can also pledge to donate money, express plans to visit a local drive-in this summer and spread the word via Facebook or Twitter.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs. How can I help you?

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Hawaii Business: How the Social Media Workshop Can Help You

Bare Feet Studios

It encompasses other buzzwords and concepts you may have heard, from social networks like FaceBook , LinkedIn , and MySpace , to conversational marketing, web 2.0, internet TV and YouTube , blogging, Twitter , etc. We have several speakers who focus on non-profits and cause marketing. What is Podcamp + Wordcamp Hawaii?

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Social Media for Big Companies: 10+ Inspiring Examples

Hootsuite

But social media allows them to increase awareness for specific messages, campaigns, product launches, and other initiatives. Netflix does both, with Twitter handles specific to each market and several of its shows. It’s already reaped some of the rewards of inclusive marketing. Source: Spotify. Source: Facebook.

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Top 5 Fashion Social Media Marketing Campaigns Of All Times

Keyhole.co

It can be helpful to gather some inspiration for your industry before you start putting together your own campaigns, and fashion social media campaigns are always in vogue. Do you want your social media campaigns to make a splash in style? Ready to dig in? All the things that the new hoodies aimed to represent. “I

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