Taylor Marek

JANUARY 15, 2010

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Marketing Fail: iNET Web Case Study January 15, 2010 by Taylor Marek Welcome to a pillar series I plan on putting together on my blog titled, “Marketing Fail&#.

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Case Study Study Marketing Company 153

Writtent Blog

JULY 9, 2013

Ongoing education is critical, which is why we’ve compiled 28 of the brightest and most-inspiring research reports and case studies to hit the web in the recent months. Case Studies. Target Case Study. Dive Rite Case Study. Prudential Content Marketing Case Study.

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Case Study Study Research Report 105

Convince & Convert

JUNE 11, 2014

Over the past couple of years, I’ve been working on the best practices for running campaigns on Google+ and how, as Chris Brogan would say, we can make our buyers the hero of the story. Google+ campaigns are a great way of building trust and relationships with the people who may well become your brand advocates. Well, three reasons: 1.

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Campaign Google Case Study Badge 162

Taylor Marek

JANUARY 15, 2010

Hopefully reading about these marketing blunders will help you avoid these mistakes in your own company and strive to produce a marketing campaign to be proud of. But that is for a later article, lets take a look at a case study of marketing gone wrong. Case Study: iNET Web. Watch this video on iNET Web Bashing.

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Case Study Study Marketing Hosting 111

Viper Chill

DECEMBER 18, 2013

Last month we mentioned that the Triple X Niche Case Study was now live on ViperChill. When we originally planned the case study we each had a $1,000 budget in mind. If you would like more information on these tools, be sure to follow my thread (stickied at the top) on the case studies forum.

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Case Study Study Report Domain Name 87

Later

OCTOBER 8, 2020

Alternative Black Friday campaigns are a great way to set your brand apart on social media. With a growing awareness of consumerism and its environmental impact, brands need to get creative with their Black Friday campaign ideas. The Shift in Black Friday Campaigns. Alternative Black Friday Campaigns #1: REI’s “Opt Outside”.

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Campaign Instagram Apparel Discount 80

ProBlogger

MARCH 20, 2018

Today’s post is a case study with sustainable living educator, Laura Trotta. I simply saw it as my main platform to inspire and educate others to switch to a more sustainable lifestyle. The supporters ‘pledge’ their support for the campaign in exchange for a reward. Here’s how she did it. And I’m so glad I did.

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Case Study Project Study How To 47

Ignite Social Media

JANUARY 3, 2019

Our in-house media buyers have gone through the certification program that Snapchat offers to be able to provide our clients the expertise of managing campaigns on the platform. The goal of the program is to provide more effective execution, optimization, and analysis of advertising campaigns on Snapchat.

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Social Media Case Study Training Guidelines 136

Convince & Convert

MAY 1, 2014

These are some of the questions posed by MINI’s passionate fan community in the company’s #asktheNEWMINI campaign. As a result, it makes sense to introduce the new MINI with a campaign that’s dedicated to answering their questions in an educational and fun way. Video was a good medium for bringing this campaign to life.

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Campaign Features Video Case Study 142

Taylor Marek

JANUARY 15, 2010

Hopefully reading about these marketing blunders will help you avoid these mistakes in your own company and strive to produce a marketing campaign to be proud of. But that is for a later article, lets take a look at a case study of marketing gone wrong. Case Study: iNET Web. Watch this video on iNET Web Bashing.

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Case Study Study Marketing Hosting 70

Oktopost

MARCH 4, 2024

The nature of SaaS means that you must always keep your customers engaged and interested in your product through educational content or community-management initiatives. Have a range of case studies available Similar to customer reviews, your prospects are more interested in what your clients have to say.

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B2B Strategy Marketing Case Study 62

Jon Loomer

JULY 23, 2019

Fortunately, for advertisers who are in need of case studies , best practice guides , tips , resources , updates , and industry-specific information , Facebook offers a trove of helpful information presented in visually-appealing formats. Facebook Success Stories/Case Studies. ” Holiday Campaigns.

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Curation List Automotive Real Estate 167

Social Media Strategies Summit

OCTOBER 13, 2023

Of course, celeb collaborations are hardly a rarity for Super Bowl campaigns. Why It Worked Social media users dreamed up this campaign rather than Dunkin’s marketing team. So the brand developed a suitably eye-catching campaign that allowed fans to dream of living like their hero for a day. Featured image by Freepik.

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Examples Trends Social Media Brands 130

Convince & Convert

JANUARY 27, 2016

They donated money to Boys & Girls Clubs of America for every selfie posted with their campaign hashtag #selflessie. They seamlessly integrated all areas of marketing to promote their #selflessie campaign—an expert move by Toyota all marketers can learn from. Evaluate Your Efforts. highlight to tweet). The Power of Paid.

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Campaign Influencer Case Study Marketing 60

agora pulse

DECEMBER 15, 2020

Your education level can have a significant impact on your earning potential in the marketing field. How education affects social media manager salaries. Creativity so you can design and execute innovative campaigns. Creating brand style guides and campaign briefs. Monitoring social media metrics and campaign results.

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Social Media Management Social Media Skills ROI 151

Hootsuite

JUNE 21, 2023

A social media portfolio is a collection of your past and present social media campaigns, content, and projects. Social media portfolios should include examples of campaigns you’ve managed, along with real-world metrics that show the success of these efforts. What is a social media portfolio? 1 Social Media Tool Create.

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Template Templates Social Media Social Media Management 97

agora pulse

OCTOBER 14, 2020

Case Study. You can also highlight courses that you took as a “dedicated effort to continued education.” And if you’re a social media marketing agency that creates social ad campaigns for clients, do you manage them, too? A Case Study for Your Pitch Deck. Table of Contents. About Us/USP.

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Case Study How To Template Templates 119

Sprout Social

MARCH 19, 2020

Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. Case studies are major marketing collateral and one of the best ways to establish proof that your agency can deliver quality work.

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Social Media Strategy Case Study RFP 108

Keyhole.co

APRIL 2, 2024

This will help us obtain more free trial users. ” “ To generate more free trials and subscribers , we’ll use lead-nurturing emails and retargeting campaigns.” Use to: See how effective your social media campaigns are at driving conversions. Compare your metrics against previous campaigns or periods.

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Metrics Sentiment Analysis Influencer 52

Social Media Strategies Summit

MARCH 25, 2021

Social Commerce Case Studies to Get Your Creative Juices Flowing. Patron promoted the partnership through a series of Instagram Story ads, focusing on everything from educating its audience on the brand’s story, to describing the experience of drinking Patron tequila. Nike Pre-Releases Air Jordan III on Snapchat.

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Examples Retail Instagram Buy 223

Buffer Social

DECEMBER 14, 2023

Why this works : By highlighting key campaigns and explaining their effectiveness, they provide valuable insights and learnings for her audience. He provides insights into how these AI tools can be used to create effective email marketing campaigns. Why this works: The post combines personal storytelling with educational content.

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Examples LinkedIn Collaboration Case Study 101

Sprout Social

SEPTEMBER 14, 2023

Customer marketing refers to marketing methods, campaigns and activities designed to build connection and loyalty with existing customers by elevating their experience with your brand or products. Their brand voice is light and humorous, while also providing educational captions. What is customer marketing?

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Strategy Brands Content UGC 121

Social Media Strategies Summit

SEPTEMBER 26, 2019

We have access to over 100,000 influencers in our email database and it’s all campaign-based. That community was built originally as The SITS Girls, a place for women to access community, education, support, and sharing of best practices. The selection process gets specific when we’re working on a particular campaign.

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Groups Groups Influencer Case Study 100

Laurel Papworth

MARCH 10, 2021

In this lecture on social media for Universities and Higher Education we look at measurement, analytics, insights and other goodies as well as some College case-studies of high number of followers but low engagement and vice versa, plus subscribers vs engagement vs reach vs impressions.

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Analytics Social Media Case Study Overview 52

Social Media Strategies Summit

DECEMBER 1, 2022

In contrast, they might plan bigger holidays and campaigns months ahead. “It This helps her team find relevant students to feature in specific campaigns. “A She also does regular outreach to faculty members, asking them to highlight star students that would make for interesting case studies and success stories.

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Content How To Film UGC 151

Convince & Convert

MAY 19, 2016

An inspiring part of this campaign is how the customer with a vision, Sarah M., Get more content like this , plus the very BEST marketing education, totally free. As seen with Kotex, being present, listening, and capturing insights can also spark amazing new levels of creativity that propel your business forward.

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Campaign Tumblr Project Hosting 88

Pixlee

JANUARY 25, 2018

Here are seven examples of successful user-generated content campaigns. A powerful campaign from women’s clothing company Aerie, entitled #AerieReal , taps into the impact of fashion magazines, social media, and the effect of Photoshop abuse from the marketing and advertising industry.

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Campaign UGC Content Tourism 43

Convince & Convert

MAY 12, 2016

In order to remove language barriers from its new global campaign, Pepsi is taking a creative approach by enlisting the emoji to encourage consumers to spark emotive, unexpected conversations around the world. Pepsi originally tested this campaign in Canada last year, due to the fact that the country has more than one official language.

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Campaign Collaboration Trends Newsletter 60

Buffer Social

MAY 16, 2017

Running social media campaigns can be quite different from managing your social media profiles on an ongoing basis. Unlike your ongoing social media marketing , campaigns tend to be for a specific purpose and only last for a certain time period. So how do you run a successful social media campaign? Campaign details.

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Campaign Social Media Tips Brands 109

Ignite Social Media

OCTOBER 6, 2022

Unfortunately, they did not have any social media management case studies available, which is what we would have liked to see from some of these notable brands. . Community Engagement – Self-service support, education, and collaboration. Social Marketing – Orchestrate social campaigns that drive business results.

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Social Media Management Review Social Media Tools 122

Keyhole.co

NOVEMBER 22, 2023

This article will equip marketers with the knowledge and skills necessary to leverage this powerful platform for successful marketing campaigns. Additionally, paid advertising campaigns should be optimized to align with the algorithm’s principles to reach your intended audience effectively. Educational content strategy.

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Brands Facebook Marketing Advertising 52

Convince & Convert

APRIL 21, 2016

This campaign was created to promote Organic Valley’s new Organic Balance Protein Shake. This campaign follows “ Save the Bros ,” a campaign that promoted Organic Valley’s Organic Fuel protein recovery shake, which is now #1 in its category. The authenticity of this campaign is what makes it shine.

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Campaign Survey Authentication Organization 60

agora pulse

NOVEMBER 30, 2020

Social media marketing campaigns are often measured by the number of likes, comments, or shares a post gets. They include important details like age, gender, location, level of education, hobbies, and marital status. Gather data for your content marketing campaigns. Social media marketing. To this end, the No. Content marketing.

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Content Marketing How To Social Media Management 182

Convince & Convert

DECEMBER 11, 2015

As Lenovo’s new campaign showcases, sometimes it’s good to be weird. The company recently launched a global campaign to promote its new YOGA Tablet featuring YouTube stars from around the world. So, what can you learn from this good yet weird campaign? million views in less than 48 hours. Think Globally, Act Locally.

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Campaign Influencer YouTube Project 60

Convince & Convert

JULY 31, 2015

Such was the case with Forever 21’s innovative new Thread Screen campaign, which takes an unlikely object—spools of thread—and re-imagines them in a futuristic way. The videos are all hosted on a dedicated Thread Screen YouTube channel and the dedicated campaign microsite , where they are also available to download and save.

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Campaign Engagement Instagram Fashion 60

Convince & Convert

NOVEMBER 27, 2015

Author’s Note: A special shout out goes to Scott Monty , for sharing this campaign in his This Week in Digital blog post , which is worth signing up for. Building off of the images, Ford could expand the campaign to drive more engagement and awareness around this very important message. Beyond Instagram.

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Campaign Instagram Transportation Film 60

Oktopost

SEPTEMBER 14, 2023

Instead, buyers want a greater connection with brands, and, most importantly, buyers don’t want to be sold to, they want to be educated. This involves creating highly personalized campaigns encompassing content, messaging, and outreach strategies. Jump Ahead What is an MQL?

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B2B Campaign Statistics Data 69