Sherrilynne Starkie

APRIL 23, 2020

Is your campaign missing something? Join me as I break down public relations’ crucial role in successful content marketing campaigns. Build on the successes and avoid the mistakes of those who came before with real-world case studies. I’ll be providing practical tips for great digital PR.

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Content Case Study Marketing ROI 243

Sherrilynne Starkie

APRIL 23, 2020

Is your campaign missing something? Join me as I break down public relations’ crucial role in successful content marketing campaigns. Build on the successes and avoid the mistakes of those who came before with real-world case studies. I’ll be providing practical tips for great digital PR.

Content 195

Content Case Study Marketing ROI 195

Sherrilynne Starkie

APRIL 27, 2014

Recently released Spin Sucks , a book based on Gini’s successful blog , teaches readers how to share powerful stories, humanize their organizations, communicate honestly, beat back whisper campaigns, deal with negative comments and reviews, and use brand ambassadors. The Spin Sucks Brand Ambassador Program: A Case Study.

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Case Study B2B Authentication Review 260

Sherrilynne Starkie

MARCH 2, 2020

In this article we’ll explain why earned media is a crucial part of any successful digital marketing campaign, outline what you need to get started and provide tips on how to get your first earned media hit! A customer testimonial or case study often provides a good angle. What is Media Coverage and Why Does it Matter?

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News Report Software Badge 404

Sherrilynne Starkie

JANUARY 11, 2014

Advanced planning ensures that content and distribution aligns with all business and marketing objectives and tactics such as planned events, promotions and campaign. For example, industry issues, trends and practices, products, company news, community news, customer testimonials and case studies. Be effective.

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