Mindjumpers

JUNE 22, 2012

Browsing through the shortlist of amazing cases in the category “Best Consumer Engagement”, I found a Bronze Lion awarded campaign by TBWA London – Skittles Blue. An interesting case because of its concept of content sharing and user involvement. The campaign hyped the launch of the blue Skittle enormously.

Facebook 267

Facebook Transportation Campaign Study 267

Mindjumpers

JANUARY 14, 2015

Brands will stop looking at content marketing as “campaigns” and instead will look to create smart processes. Case Study: The Local Stories Project. High-performing content marketers must become hybrids – part marketer, part technologis t. Paul Roetzer. CEO at PR 20/20. •

Marketing 100

Marketing Case Study Journal Social Media 100

Mindjumpers

NOVEMBER 18, 2010

Boye web-conference in Aarhus Denmark in search of interesting social media case studies. Their work is centered around three areas: campaigning for change, development work and emergency response. Tweet As I mentioned in my previous post , I recently visited the international J.

Social Media 244

Social Media Conference Technorati Case Study 244

Mindjumpers

FEBRUARY 1, 2011

What is really clever and no doubt will be a great gain in the future for Toyota is that this campaign will move a generation – and that’s the young and next generation of NASCAR fans. You can get other great case studies from The Bees by subscribing here. 5 Great Social Media Initiatives in 2010.

Social Media 224

Social Media Marketing Case Study Sports 224

Mindjumpers

OCTOBER 15, 2010

The possibility of finding your target audience through that and not necessarily knowing them in the research phase actually becomes a reality and gives and allows space for growth and experimentation in campaigns as they roll out. Exciting stuff!! The Newbie On The Block. On to more new things!

Twitter 184

Twitter Trends Case Study Open Source 184

Mindjumpers

JANUARY 28, 2011

Using Facebook tagging system is a smart way to get attention about the campaign. On their Ball Wall on their Facebook page you will be able to follow the amount of people tagged in the statements. Our pictures of us represent who we are – and GLAAD is doing a great work connecting their statement to people’s identity.

Vimeo 228

Vimeo System Campaign Facebook 228

Mindjumpers

JANUARY 5, 2012

We have come across a lot of innovative campaigns and written about an infographic on how recruiters look at social media profiles and Google you before interviews or after speaking to you. As an example of this today, I am writing about a campaign by a digital agency, which is both exciting and interesting. The campaign.

Campaign 238

Campaign Case Study Transportation Study 238

Mindjumpers

SEPTEMBER 6, 2010

This could include topline stats on the reach of different channels, user profiles and even case studies to show how other companies are using said channels. If not, I would recommend a section on the importance of social media and what it means for your business. Do your employees blog on behalf of your company?

Policies 235

Policies Social Media Guidelines Privacy 235

Mindjumpers

AUGUST 25, 2010

This could include topline stats on the reach of different channels, user profiles and even case studies to show how other companies are using said channels. If not, I would recommend a section on the importance of social media and what it means for your business. Do your employees blog on behalf of your company?

Policies 230

Policies Social Media Guidelines Privacy 230