Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports
Webbiquity SMM
OCTOBER 17, 2023
And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. Among the key findings: Brand awareness campaigns are the cheapest, while lead gen and sales campaigns are the most expensive. CPM) compared to brand awareness campaigns ($0.34 CPM) or sales ($2.39
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