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The Best Free (or Cheap) Tools for Blogger and Influencer Outreach

Adam Sherk

Followerwonk from SEOmoz is a great tool for researching Twitter users. The Twitter bio search allows you to easily find and evaluate users in specific areas. Plug any URL into Topsy and see who tweeted it and which users were most influential (and which have a blog). BuzzStream. Each tool is free unless otherwise noted.

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The New Writer’s Guide to Evaluating Websites for Guest Posting Opportunities

ProBlogger

Instead, focus on blogs with small and medium levels of influence (Twitter followers, blog subscribers, likes, +’s and so on). For instance, it should have an active Facebook page with a decent number of Likes, and the owner should have a respectable number of Followers on Twitter and/or G+, and/or have an active LinkedIn profile.