Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

Brian Solis and Deirdre Breakenridge just published an excellent book, Putting the Public Back in Public Relations. There’s no effort in adding thousands of email addresses to an address book, performing a mail merge, and sending off a generic press release. Email facilitates communications. Guess what? His response?

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Press Release How To Radian6 Blogger 129

Sprout Social

SEPTEMBER 19, 2016

But if you’re trying to distribute a press release or company news, you’d probably want to check the journalists box. Buzzstream. Buzzstream is an outreach tool that allows you to find and manage contacts. If you publish a new article five days a week don’t ask people to share each one.

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Social Media BuzzStream Alltop Influencer 40

Convince & Convert

DECEMBER 17, 2014

But the second, and no less important, step is honing your outreach practices in order to earn placements with the publishers you’re targeting. The Challenge in Content Promotion Content marketing is booming, which means that you’re facing more competition than ever in publishers’ inboxes. Here’s why—and how.

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Press Release BuzzStream Content How To 161