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Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

A website is the backbone of your digital presence, and it’s critical to out-optimize your competition, particularly in an era where mobile optimization is so important. Load Times: Does the website load quickly in all browsers, and on mobile-enabled devices? Competitive Marketing Analysis Tools. Website Comparisons.

Analysis 106
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An Introduction to Social Media for Business

Sprout Social

Despite all of these stats, some businesses still aren’t sold on social media as a marketing tool. You can manually monitor all your mentions, or use a tool with social media monitoring features. The interesting thing about all of these is unlike Facebook, Twitter, Pinterest or Google+, they are mobile first.

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45 Marketing Tools to Consider for 2017

Razor Social

What are the hottest marketing tools you should be using in 2017? As we test out a lot of tools, we are going to share the tools we use on a regular basis. Marketing automation is a big growth area and if you haven’t invested in a marketing automation tool now is the time to do so. Marketing Automation. billion one.

Tools 40
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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution. What this looks like will depend on your industry – I’ve seen successes range from TechCrunch reporting on aggregated mobile analytics data to USA Today writing about studies from drug rehab centers.

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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

We even have a simple ROI tool we often use to help clients roughly estimate the unique value specific campaigns provide. That means new media (like Prezi instead of PowerPoint), new formats (like scrolling sites, mobile apps and purpose-built Slideshares) and new styles (attitude-filled rants instead of bland white papers).

Strategy 150
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25 of the Best Web Presence Optimization Guides of 2012

Webbiquity SMM

Contending that “Long the afterthought of the digital marketing tool kit, ‘search’ is emerging as a nexus between consumer behavior and real-time data. by BuzzStream Blog. Search Marketing: Time To Re-engineer by MediaPost Marketing Daily. 6 Small Business Marketing Trends for 2013 by Masterful Marketing.

SEO 192
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101 Marketing Tools and Technology Tips for 2017

Razor Social

Want a list of tried and tested marketing technology tools and tactics you can immediately implement in your business? Luckily, there are so many great tools on the market now to help you build your audience, analyze results to see what’s working (or not working), and save time on the tasks you really don’t have time for.

Tools 40