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18 of the Best Content Marketing Strategy Guides of 2013

Webbiquity SMM

Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. And as noted here yesterday , 93% of B2B marketers are now using content marketing, with more than half calling it their biggest priority this year. Content Marketing Strategy Guides. by GO Marketing.

Strategy 226
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Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

A recent Constant Contact survey found that 59% of SMB CEOs feel it’s harder to run a business than it was 5 years ago, a factor which can primarily be attributed to quickly-changing technology and marketing best practices. The difficulty of success means that competitive marketing analysis is more crucial than ever. Business Strategy.

Analysis 106
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5 Advanced Lessons from Content Marketing World 2013

Writtent Blog

If we had to describe the pulse of the marketing industry, which was on full display last week in Cleveland at the Content Marketing World 2013 conference, it would be the concept of pushing yourself a bit further than ever before. Or as Marketo’s Maggie Jones who attended Content Marketing World 2013 puts it “1. Wait, what?

Content 72
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How to Use Niche Publishers to Drive Revenue

Convince & Convert

Much like the stock market, you put your brand at risk any time the majority of your reach is concentrated in one channel. A Better Way to Use Affiliate Marketing. You’ll also find that working within a targeted market will greatly increase your ROI. Then, figure out whether it already has posts that reach your target market.

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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

With others who address me as Jennifer or Dakash, I wonder if these individuals representing both small and large companies really realize that their lack of research reflects poorly on their clients. So, the hardest job is often counseling clients in competitive markets that good community behavior will be rewarded … eventually.

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The New Writer’s Guide to Evaluating Websites for Guest Posting Opportunities

ProBlogger

What most people don’t realize is that it’s almost as easy to go wrong with guest posting as it is with any other content marketing technique. Contrary to what many believe, finding such guest posting opportunities does not have to involve hours of research. Nowadays I use Buzzstream to keep track of my guest blogging initiatives.

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How to Earn Extra Money Freelancing While Starting a Blog

ProBlogger

At that time I had a lot of work, writing for other blogs and for mine but it was very helpful because I learned how to write for search engines (on-page SEO) and a ton about keyword research. For SEO consultants: Buzzstream , SEMRush , AHrefs , SEOcockpit , Long Tail Pro. I invested literally ALL the money I earned into my website.