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The Best Free (or Cheap) Tools for Blogger and Influencer Outreach

Adam Sherk

I’ve put together a list of the ones that I typically use and recommend to others. Followerwonk from SEOmoz is a great tool for researching Twitter users. The Twitter bio search allows you to easily find and evaluate users in specific areas. BuzzStream. BuzzStream offers nice functionality in this area.

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How to Increase Your Twitter Impressions Organically

Sprout Social

When it comes to Twitter marketing , one of the key metrics brands measure is engagement. In order to figure out how many people are seeing your Tweets, you need to track Twitter impressions. What Are Twitter Impressions? Twitter impressions are the number of times a user is served a Tweet in their timeline or search results.

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Prep work for your social media business presence

Socialmedia.biz

Yet there is no reason to be on social media if you joined just so you can check it off of your to-do list. Each account is different: You’ll want to post to Twitter more frequently than Facebook.) Too infrequent posts can easily go unseen.

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Social Media Outreach for Beginners

Sprout Social

Social media outreach is the process of using social networks like Facebook, Twitter and LinkedIn to raise awareness for your brand, content, or to build new relationships. You might be quicker to respond to the official Nike Twitter account than someone claiming to work for Nike. Make a Prospecting List. 4S23bzPh3e.

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Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

Pricings, Discounts, and Annual Specials: Is this intelligence listed on their website? Use both quantitative and qualitative competitive marketing analysis to glean actionable intelligence about the following key areas: Platforms: Does your competition stick to Facebook and Twitter, or are they using all social media networks equally?

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15 Blogging Secrets Even Gurus Would Be Surprised to Know

Writtent Blog

From adjusting the way you cite your sources in your content to carefully auditing your technology, we’ve compiled a list of blogging secrets that could revolutionize your work: 1. There’s a good chance they’re the same folks who are sharing your content on Twitter, and mentioning your hard work to their peers. Ask for What You Want.

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The New Writer’s Guide to Evaluating Websites for Guest Posting Opportunities

ProBlogger

Instead, focus on blogs with small and medium levels of influence (Twitter followers, blog subscribers, likes, +’s and so on). For instance, it should have an active Facebook page with a decent number of Likes, and the owner should have a respectable number of Followers on Twitter and/or G+, and/or have an active LinkedIn profile.