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An Introduction to Social Media for Business

Sprout Social

Before social media you’d have to pay thousands of dollars to put together focus groups and send surveys. According to a study by Buzzstream and Fractl , the most common reason people unfollow brands is because their content is too boring or repetitive. But now it’s all at your finger tips. Know What Customers Really Think.

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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

The Altimeter Group Converged Media Model. At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution. If you do a lot of outreach to these smaller influencers, you may want to use a tool like BuzzStream to find these people and manage your process.

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How Social Media and Influencers Have Radically Changed B2B Marketing

Webbiquity SMM

Throughout the 20th century, B2B marketing relied most heavily on print and live events (industry conferences, user group meetings, and trade shows). Blogging platforms, content curation software , and social networks enable anyone with the ability and ambition to become a reporter, opinion pundit, or industry trade journalist online.

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101 Marketing Tools and Technology Tips for 2017

Razor Social

Agorapulse is an excellent management tool that supports a broad range of platforms with a lot of great functionality, including in-depth analytics, scheduling, and reporting. I targeted a very relevant group of followers on Twitter and sent a personalized DM. Optimize your website content for sharing on social media.

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