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Prep work for your social media business presence

Socialmedia.biz

(Each account is different: You’ll want to post to Twitter more frequently than Facebook.) Posting too frequently can cause some customers to unfollow you; according to recent surveys by BuzzStream and Fractl, 15 percent of respondents they would unfollow a brand if it posts more than six times a day.

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Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

A company’s ability to monitor, track, and engage in conversations on social media platforms can determine their success among a new type of consumer. Share of Voice: Are you dominating conversations about your product or services, or does your competitor tend to take control? BuzzStream.

Analysis 106
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Social Media Outreach for Beginners

Sprout Social

Social media outreach is the process of using social networks like Facebook, Twitter and LinkedIn to raise awareness for your brand, content, or to build new relationships. You might be quicker to respond to the official Nike Twitter account than someone claiming to work for Nike. What is Social Media Outreach? 4S23bzPh3e.

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15 Blogging Secrets Even Gurus Would Be Surprised to Know

Writtent Blog

Minimalist designs are great, but totally eschewing call-to-action buttons will result in a nonexistent conversion rate. Buzzstream Founder Paul Mays recommended at Content Marketing World 13 that bloggers spend time “harvesting” – that is, asking for backlinks when their work is mentioned on other websites.

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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). These make great social updates for Twitter or LinkedIn. At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution.

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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

Follow him on Twitter and Google+. Down the line, we also look at the number of assisted conversions the content contributed to our software Free Trial conversion funnel. You can connect with Kelsey on Twitter , G+ , or LinkedIn. Immediate conversion events. Doug is a content marketing junkie. And Lagavullin.

Strategy 150
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45 Marketing Tools to Consider for 2017

Razor Social

Research shows that companies that use marketing automation to generate leads have a 53% higher conversion rate on average. VWO lets you track revenue, signups, clicks, engagement, or any other conversion goal. There is a Custom Tweets feature that lets you specify a unique message to share on Twitter. BuzzStream.

Tools 40