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5 Advanced Lessons from Content Marketing World 2013

Writtent Blog

Quality content isn’t enough anymore. If we had to describe the pulse of the marketing industry, which was on full display last week in Cleveland at the Content Marketing World 2013 conference, it would be the concept of pushing yourself a bit further than ever before. Dan Fielder of Sticky Content doesn’t think so. Wait, what?

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Prep work for your social media business presence

Socialmedia.biz

It’s essential to deliver content that is unswerving in voice and tone, diverse and high quality. Posting too frequently can cause some customers to unfollow you; according to recent surveys by BuzzStream and Fractl, 15 percent of respondents they would unfollow a brand if it posts more than six times a day.

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How to Increase Your Twitter Impressions Organically

Sprout Social

Let’s say you sent out a Tweet to promote a new blog post about gardening tips, and it was seen by three different people: User No. 3 searched “gardening tips” on Twitter and your Tweet popped up in the results. A lot of brands get worried about overwhelming their audience with too much content.

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15 Blogging Secrets Even Gurus Would Be Surprised to Know

Writtent Blog

Have you taken the time to figure out what works, or are you publishing content and just hoping for the best? From adjusting the way you cite your sources in your content to carefully auditing your technology, we’ve compiled a list of blogging secrets that could revolutionize your work: 1. Creating content takes lots and lots of time.

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Social Media Outreach for Beginners

Sprout Social

Social media outreach is one of the best ways to form new relationships, increase engagement and get more eyes on your content. Social media outreach is the process of using social networks like Facebook, Twitter and LinkedIn to raise awareness for your brand, content, or to build new relationships. What is Social Media Outreach?

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The New Writer’s Guide to Evaluating Websites for Guest Posting Opportunities

ProBlogger

What most people don’t realize is that it’s almost as easy to go wrong with guest posting as it is with any other content marketing technique. Check content quality. Also, if you see more ads than content on the website, it’s a good idea to give the site a miss. Spend five minutes reading through the website’s content.

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An Introduction to Social Media for Business

Sprout Social

It’s used as a way to build brand awareness, fuel content marketing and other important aspects that aren’t as measurable as what small businesses on social media are used to. Knowing the age, gender and psychographics of your audience allows you to create and share more targeted content. Know What Customers Really Think.