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An Introduction to Social Media for Business

Sprout Social

Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place. Social media allows smaller companies to compete against some of the larger businesses to reach more customers. 78% of companies now say they have dedicated social media teams.

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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

While these strategies are an acceptable start, they overlook the simple fact that for the vast majority of companies (unless you’re a market-leading megabrand), simply publishing content gets them nothing resembling good results. It’s also effective to host the graphic on a CDN if you’ll ask people to embed it. Nothing markets itself.

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45 Marketing Tools to Consider for 2017

Razor Social

It can streamline a lot of key marketing functions, and it’s proving itself as a great revenue driver for companies large and small. Research shows that companies that use marketing automation to generate leads have a 53% higher conversion rate on average. It is available both as Web and mobile application (Android and iOS).

Tools 40
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25 of the Best Web Presence Optimization Guides of 2012

Webbiquity SMM

Go Alexa Pro and improve your SEO by WordPress Hosting SEO. by BuzzStream Blog. ” Or perhaps a maestro of web presence optimization, coordinating the efforts of all of the different experts involved in online presence (PR, SEO, content development, social media, PPC) to maximize total online visibility for a company or brand.

SEO 192
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101 Marketing Tools and Technology Tips for 2017

Razor Social

It’s awesome on both desktop and mobile. According to Emailmonday , roughly 49% of companies use some type of marketing automation, and this is an upward trend. Track Mobile Visitors. More and more people are accessing the Web on their mobile devices, which means more opportunities for visits and conversions.

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