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The Best Free (or Cheap) Tools for Blogger and Influencer Outreach

Adam Sherk

Just search on something like “fashion blogger,” “foodie” or whatever topic you need and you’re on your way. You can also use Google+ Ripples to examine shares and comments for a specific URL or Google+ post and see how it spread. BuzzStream. BuzzStream offers nice functionality in this area.

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15 Blogging Secrets Even Gurus Would Be Surprised to Know

Writtent Blog

Don’t Force Registrations to Comment: People may just bounce when they see you require an official account to join your community. Buzzstream Founder Paul Mays recommended at Content Marketing World 13 that bloggers spend time “harvesting” – that is, asking for backlinks when their work is mentioned on other websites.

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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

BuzzStream is a brilliant new tool that lets you gather contact names and addresses and chart your history of communications with each individual blogger. Writing on social media strategy has still gotten me my share of dance and fashion clothing pitches. Search for blogs via paid tools such as Radian6, TruPulse, and Trackur.