Remove influence
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5 Advanced Lessons from Content Marketing World 2013

Writtent Blog

In industry influencer Doug Kessler’s talk at the show, he stated that the biggest challenge in the marketing industry was “an over-reliance on competent, professional, well-made, on-strategy content.” One of the most-lauded pieces of content at the show was Nike’s “The Girl Effect” campaign, shown below for inspiration: 2.

Content 72
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Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

Advertising and Campaign Themes: What topics, trends, and concepts are they actively targeting in content marketing ? BuzzStream. Buzzstream software is built to achieve one key result: helping you gain the attention of digital influencers before your competition does. Is their customer base growing?

Analysis 106
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Social Media Outreach for Beginners

Sprout Social

Executing a successful outreach campaign can be difficult, tedious and even frustrating sometimes. Unfortunately some marketers use social media outreach as an opportunity to spam influencers. The advantage of this approach is it makes your campaigns feel more personal. Are you launching a campaign to promote a blog post?

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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

Imagine a campaign that delivered content across your browser, television, and Google Glass. She has refined the art and science of digital PR, which often has an unparalleled impact on campaign awareness, link-building, and search engine rankings. Long Term: SEO impact for campaign related keywords as well as across the board.

Strategy 150
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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution. Bloggers and Other Influencers Writing About Your Content. You’ll also want to email a link to your list (sometimes in a larger newsletter). These categories aren’t mutually exclusive anymore.

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45 Marketing Tools to Consider for 2017

Razor Social

You can use it to automate your email campaigns, send automated SMS messages to your email subscribers, quickly create and test email capture landing pages, or for functions like lead scoring and routing, task management, and more. Google Analytics also integrates with AdWords allowing you to measure and optimize your campaigns.

Tools 40
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4 Things You Need to Know Before You Pitch

Convince & Convert

BuzzStream and Fractl have collaborated to figure out the most important aspects of publisher personas and pinpoint the four aspects you need to research before you pitch: Education. Similar to educational background, an influencer’s employment history can also help you understand how much she or he may already know about your topic.