Sherrilynne Starkie

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Native advertising is here to stay

Sherrilynne Starkie

Last week Yahoo and Tumblr, too, announced the launch of integrated ads. I go to Dell to buy hardware, not words.”. In a Forbes survey of 2,259 people, those viewing branded content were 41 per cent more likely to say they would buy the product. “We Morgan’s annual “Nothing But Net” report, released on last week.