Small Business Mavericks

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How Will Wireless Auction 97 Affect Marketing?

Small Business Mavericks

This auction is for licenses being used for fixed or mobile wireless services. Whenever you are using your mobile device, you are using some part of that wireless “highway” and are affected by the traffic on it. Mobile Marketing for Small Business FCC auction 97 mobile marketing wireless'

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Offline Retail Analytics Via Smartphone

Small Business Mavericks

Here’s how it works, in a nutshell: Euclid installs sensors in retailers’ locations that can measure how many people walked by a store, how many walked in and for how long they stayed based on when their smartphones emit a kind of radar searching for wireless Internet signals. You can do the same thing with in-store traffic.

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