Techipedia: Tamar Weinberg

JANUARY 11, 2012

After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. Social Media Marketing Activities and Skills.

Social Media 168

Social Media How To Marketing Syndication 168

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

&# Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. Who has time for this?

Industry 231

Industry Real Estate Social Media Travel 231

Techipedia: Tamar Weinberg

JANUARY 12, 2011

I knew that as a community manager myself, I had to ask her about her own experiences with social media within a company that seemed to have been an early adopter of sorts in the social media community management realm. Do you personally think a Community Manager is the same as a Social Media Manager?

Sports 204

Sports Communities Social Media Forums 204

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media Worth it for You? Is Social Media Worth it for You? One of the most common questions in social media is – “is it worth it?”.

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

JUNE 3, 2010

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. Let’s take a look at the similarities. And you need to be consistently monitoring the space.

Social Media 221

Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

OCTOBER 4, 2011

” Social media is an ideal platform to carve out a niche and own your territory. 2: True Rock Stars Let Social Proof Do the Heavy Lifting. The term “social proof” refers to the psychological phenomenon of people being motivated to do things that they see other people doing. Translation? Like this post?

Social Media 195

Social Media How To Authentication Social Bookmarking 195

Techipedia: Tamar Weinberg

SEPTEMBER 8, 2011

Supporting their social network feeds shows them that you are also in support of all of their efforts to get more traffic and followers. I also highly recommend commenting on some of their articles and sharing some of their posts on social networks. There are a few different vehicles for social media strategy.

Social Media 161

Social Media Strategy Jive StumbleUpon 161

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Here are ten social media tools that can aid you with crowdsourcing: Twitter It is already being used for many crowdsourcing efforts. Business sites – These sites are the crux of the internet – realize it or not they are most of the sites that try to sell, sell, sell to you whatever they thing you should buy.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? Yes, it’s all to do with social media. frontpage.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Search Engine Optimization , Social Media > The Great Social Media Traffic Debate: Niche or General Networks? The Great Social Media Traffic Debate: Niche or General Networks?

Social Media 100

Social Media StumbleUpon SEO ROI 100

Techipedia: Tamar Weinberg

JANUARY 26, 2011

I miss the days when social media was more personalized. To this well-known retailer, social media has become just one channel of many where they need to offer customer service without any care in the world for the people they’re engaging with. What’s your social media policy?

Findability 201

Findability Domain Name Policies Social CRM 201

Techipedia: Tamar Weinberg

JANUARY 17, 2012

Bad customer service will get you banned from major advertising networks, skewered in organic results, and ridiculed on social networks. If consumers complain about your business, your money won’t be green enough to buy advertising online. As seen in the screenshot below, the store is called out as a “Smart Buy!”

Adwords 171

Adwords Price Review Privacy 171

Techipedia: Tamar Weinberg

JANUARY 7, 2011

If you’re interested in top notch Internet Marketing content, please subscribe to the monthly mailing list to be provided with the posts you’ve come to love in social media marketing, SEO, PPC, link building, entrepreneurship, web design, and so much more. Like this post?

Marketing 186

Marketing How To URL RSS 186

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2011

At this stage, most early adopters and heavy users of other social networking sites would be the majority of new registrants as they are very well aware of the new developments in the networking space. Classmates.com and MySpace are two social networks in their decline stage. How relevant is social media life cycle for a business?

Social Networking 221

Social Networking MySpace Yahoo Case Study 221

Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

When it comes to marketing any organization, product, or service on the web, there tends to be three essential ways of doing so: Dominating social media platforms. Broad Social Media Monitoring. Depending on how social your Internet presence is, you might only be interested in certain aspects of social media data.

Strategy 213

Strategy Klout Marketing Overview 213

Techipedia: Tamar Weinberg

NOVEMBER 9, 2011

In the last couple of decades, the spectacular rise of digital platforms and social media has revolutionized the way that brands reach their consumers and the way in which they interact with each other. For example, imagine you were thinking of buying a new car. It may put you off buying the car altogether.

Brands 185

Brands Software Guidelines Travel 185

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Really, the biggest unfortunate investment of social media is that it’s often a thankless job. Until I see Digg becoming more involved in user affairs, I feel that there’s no real future for Digg as a social news service and that their 15-minutes of fame has ended. That hasn’t been much of a reality on Digg.

Digg 100

Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

MAY 12, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Why You Should Fix Your House Before Inviting People Over Why You Should Fix Your House Before Inviting People Over by Tamar Weinberg on May 12, 2010 Share This is a guest post by Hugo Guzman.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

JULY 11, 2013

The Social Habit research found that more than 41 percent of twenty four- to thirty-five-year-old American social media users with a smartphone purchase products directly from that device at least monthly, 7 compared to 16 percent of forty-five- to fifty four- year-olds who also use social media and don’t own a smartphone.

Mobile 191

Mobile Strategy Marketing Insurance 191

Techipedia: Tamar Weinberg

AUGUST 5, 2014

Because both of us work in content marketing and social media, everything we do is in public view. Otherwise, it’d be silly to buy something, then do nothing, right?). Andrew won’t be buying craft beer for a loooong time…. He promises not to buy so many virtual coins in Candy Crush Saga this month…). nyuk, nyuk.

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Module How To Project Buy 205

Techipedia: Tamar Weinberg

AUGUST 2, 2011

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. Jason Falls.

Tools 277

Tools Tips Marketing Social Media 277

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2012

Social media has instigated a leveling effect on marketing. While smaller companies will struggle to maintain the level of content creation that large corporations with extensive marketing budgets can, they are at no significant disadvantage when it comes to using social media for community building and customer service.

ExpressionEngine 156

ExpressionEngine Compete Hosting Widget 156

Techipedia: Tamar Weinberg

DECEMBER 7, 2010

Helpful On Their Own Sites & Social Media Sites. Being helpful on your own website and on social media sites is like being — brace yourself for the terrible analogy — Mother Theresa in public (I know, I know…terrible). Small talk is the #1 most underrated thing you can do on social media sites.

Industry 248

Industry Hosting Social Networking News 248

Techipedia: Tamar Weinberg

AUGUST 17, 2011

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics. Stories about the rainfall. Stories about the rainfall. Like this post?

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Techipedia: Tamar Weinberg

JANUARY 31, 2011

Buy my book, The New Community Rules: Marketing on the Social Web , a primer to social media marketing, and subscribe to the Techipedia RSS feed. Once the newsletter is sent, you will not be able to access older emails. [ Like this post?

Marketing 173

Marketing Sample Samples Newsletter 173

Techipedia: Tamar Weinberg

JULY 15, 2009

The New Community Rules talks about the important role social media has begun playing in our lives. If you’re looking at buying a product or utilizing a service, chances are you’re looking for the sentiment about that product or service as well. That’s why social media is important. The best part?

Communities 170

Communities Marketing MySpace Yahoo 170

Techipedia: Tamar Weinberg

NOVEMBER 16, 2011

Many current CEOs and business owners often have more to worry about than the 50 ways social media can drive traffic to a website or the 100 ways to help improve a website’s page ranking. Social Media —When looking to hire someone in a marketing department, test their knowledge of social media. of the U.S.

Marketing 162

Marketing Insurance Directory SEO 162

Techipedia: Tamar Weinberg

AUGUST 11, 2011

A few days ago Crystal Vilkaitis , Director of Social Media for SnapRetail, asked her Twitter followers how everyone liked Google+. Since I use social media to market my company, and myself, I personally am struggling with this feature. This is Google’s best attempt at social yet, but it may be too little too late.

Google 177

Google Hitwise Social Networking comScore 177

Techipedia: Tamar Weinberg

OCTOBER 20, 2010

This isn’t a real post about social media strategy, but it’s an important issue that follows from our social media behavior online. Ironically, this is something that takes a bit of effort on our part, yet nearly 4 million of us share our whereabouts across location-based social networks.

GPS 217

GPS Privacy Findability Report 217

Techipedia: Tamar Weinberg

APRIL 14, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > Is Social Media Becoming Boring? Is Social Media Becoming Boring? by Tamar Weinberg on April 14, 2010 Share For most, social media is new and fun.

Social Media 267

Social Media SEO Blogger Communities 267

Techipedia: Tamar Weinberg

AUGUST 14, 2012

Combined, Air NZ’s online and offline presence has resulted in its place amongst the top 10 of the most successful airlines in social media. They are the sixth largest airline for social media presence in the world. That’s pretty impressive for a country pushing a population of 4.5 What does it all mean? Like this post?

Airlines 210

Airlines Marketing Statistics comScore 210

Techipedia: Tamar Weinberg

SEPTEMBER 13, 2011

Most people now, especially those involved with social media or Internet related jobs, have new things going on every other month. A great tool for adding social media to your signature is Wisestamp. Social media profiles are one of the best, free ways to help increase these rankings. Find Investors.

LinkedIn 234

LinkedIn Tips Statistics Groups 234

Techipedia: Tamar Weinberg

DECEMBER 27, 2011

Promoting that content through social media. This overlaps with utilizing social media; it will help show Google that your site is popular. Amanda DiSilvestro is a writer on topics ranging from social media to merchant services. Make sure that all links are relevant. Like this post?

Google 176

Google Small Business Engineering Guidelines 176

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Thus, Roger Smith Hotel has made an impression on us through social media, particularly Twitter. Has it been a success?

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

First, I’m going to say kudos to Apple for trying involve themselves in the world of social media. Social media is exactly that: “social.&# If you’re going to dive in the social media world, you need to understand what it means to be “social.&# Empower them.

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

SEPTEMBER 27, 2011

The most respected number that researchers have come up with comes from the social media marketing platform company Vitrue. million in equivalent media per year. Social media management company Sycapse’s report was completed in the summer of 2010. Probably the second most well-known study was completed by Sycapse.

Facebook 172

Facebook Study Small Business Nielsen 172