Social Media Strategery

AUGUST 18, 2010

At Radian6, we experimented in the Spring semester with allowing a select number of undergraduate classes and graduate students access to the monitoring tool for a period of 30 days. Community Manager at Radian6 @VargasL [link] Jennifer Dryer I’m glad you appreciate this as a student’s perspective. Lauren Vargas Sr.

Education 135

Education Social Media Gov 2.0 Class 135

Convince & Convert

APRIL 6, 2010

Social Mention (or a paid social media listening package like Radian6 , if you have one) Go to www.socialmention.com and search for your company or product name (in quotes), and set the pull-down to “all.&# It’s these types of processes that can help them “spread the word&# about who they are and what they do.

Brands 143

Brands Content Social Media Consultant 143

Convince & Convert

AUGUST 17, 2012

Lauren is one sharp cookie; she used to do social media/community management for Radian6 among others, and is also noteworthy because she has something like 5,000 pairs of eyeglasses, which is pretty awesome. It was certainly different from Radian6, where we were able to make a decision and move with it. Turns on a dime.

Radian6 113

Radian6 Training Communities Conversation 113

Convince & Convert

SEPTEMBER 20, 2010

Creating and calibrating a social media strategy for any company should follow the same process. You need to determine why your company should be social, for whom your efforts are intended and where your audience is in the buying cycle, and how you’ll measure success. Up 50% over last year. link] Chris Koch Hi Jay, Nice post.

Social Media 147

Social Media B2B Strategy Consultant 147

Convince & Convert

MARCH 25, 2010

If you have all of your passwords and such handy, the process should take about 5 minutes. Unfortunately, Facebook keeps its data close to the vest for now, which is why Swix can't pull it out (and why companies like Radian6 can't monitor Facebook status updates from afar). link] jaybaer Yes indeed. Eventually, I hope.

Social Media 117

Social Media Strategy Statistics Metrics 117

Social Media Strategery

AUGUST 8, 2010

We talk often about what department should lead social media, how to get leadership buy-in for social media, or what technology should be used, and while those are important discussions to have, you should be focused on identifying WHO should be leading the social media initiatives. thanks for sharing! It's true. No college of cardinals?

Gov 2.0 139

Gov 2.0 Social Media Social Media Management Organization 139

Convince & Convert

JUNE 11, 2010

Amber is Director of Community for Radian6 , co-proprietor of the influential Brass Tack Thinking blog (formerly Altitude Branding), a cool mom, a motivating force, and a hell of a flautist). And I look forward to buying as many of you a cocktail as possible on publication date. Hopefully, the book buying public agrees next year.

Upcoming 124

Upcoming Project News Social Media 124

Convince & Convert

FEBRUARY 23, 2012

Eric’s Social Media Stat of the Week: Customers Independently Complete 60% of the Purchasing Decision Process Before They Contact a Sales Rep. They found that customers independently complete about 60% of the purchasing decision process before they contacted a sales rep. One of the tools we use is Radian6. Sorry, guys.

Social Media 118

Social Media Adwords B2B Training 118

Convince & Convert

AUGUST 18, 2010

Lauren Fernandez, Radian6 [link] Nikki Stephan Jay – I like that you took this one step further and included the more appropriate questions versus just listing the wrong ones. I think showing the different questions to ask will help PR firms define overall goals much more efficiently.

Questions 160

Questions Social Media Consultant Education 160

Techipedia: Tamar Weinberg

JULY 8, 2008

For example an article with “10 Reasons You Should Buy Travel Insurance&# is almost never going to go viral, it’s not surprising, shocking, interesting or in any way sticky. That’s shifting to a future where profit comes from helping people buy. It’s not about any of the tools.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

MARCH 10, 2010

Link Building : Part of a search engine marketing strategy includes the process of building relevant links to your website. I tell everyone who looks to me for advice that it is a never ending process which is why I continue to read blogs from the experts (YOU) and books and articles – some days overwhelmed but like you, its a passion!

Marketing 240

Marketing How To SEO Training 240

Convince & Convert

SEPTEMBER 21, 2010

Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink). Thanks for the Radian6 shout-out! Thanks for the Radian6 shout-out! Katie Morse Community Manager @misskatiemo [link] [link] Katie Morse Jason – great post!

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Webbiquity SMM

AUGUST 16, 2010

Matt Silverman steps through the process of creating cool custom backgrounds for popular social media sites, with easy-to-follow instructions and rich example illustrations. Social media has dramatically altered the buying process as well as marketing practices. What is Social Media Optimization and Why Should I Care?

Social Media 200

Social Media Tools Strategy Tips 200

Convince & Convert

MARCH 16, 2010

However, Twitter’s announcement this week at SXSW that they are adding @anywhere – essentially Twitter’s answer to Facebook Connect – should make the follow/following process easier and more contextual. I don't want to play Mafia Wars, buy a cartoon pig or anything else. Facebook is annoying as $#@!

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Webbiquity SMM

APRIL 9, 2012

It’s great to find a tool that automates some little process or provides a new capability you’ve been looking for, and fun to find a tool you didn’t even know you needed. Innovation is alive and well in the development of cool free and low-cost web-based tools and apps. ALOT. ** 5 STARS.

Review 200

Review Tools Social Media Klout 200

Buzz Marketing for Technology

JUNE 27, 2008

If you can afford it, buy professional listening tools, like Radian6 or others in that category. Buy an easy-to-remember, easy-to-spell, content-appropriate domain name if you can. As I am currently in the process of my own personal branding exercise, this post could not come at a better time. Not everyone needs a blog.

Social Media 280

Social Media Brands Technorati RSS 280