Webbiquity SMM

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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

Creating omnichannel marketing campaigns will also help brands maintain consistency of messaging so that their brand proposition matches the company’s strategic values or mission, making it easier for employees to not only “buy into”, but also live the brand.

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6 Reasons Social Media Sucks, But You Need to Use It Anyway

Webbiquity SMM

It means giving up one’s privacy. Facebook in particular is notorious for privacy issues. With more than 80% of consumer purchases and 90% of b2b buying cycles now starting with search, this may be reason enough to embrace social media. Then again, almost any activity, improperly management, can be a time sink.

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Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity SMM

And on the buying side, a study from the ITSMA revealed that “LinkedIn is used by 58% of the respondents to find information or to talk to colleagues about solutions in the context of a purchase. Nearly half of B2B marketers using social media view LinkedIn as an effective channel, while only one in three say the same of Facebook.

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36 (of the) Best Facebook Guides, Stats and Rants of 2010

Webbiquity SMM

Noting that you don’t have to use Facebook exactly the same way everyone else does, Spencer E Holtaway offers “ten tweaks to make Facebook better,&# such as accessing it from a different client, backing up your account, getting your privacy settings right, and preventing friends from revealing your location.

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24 More of the Best Facebook Guides, Stats and Rants of 2012

Webbiquity SMM

Ian Anderson Gray shows how to do an in-depth personal security audit on Facebook, covering everything from password updates and recognized devices to adding a “do not track” plugin and navigating Facebook’s privacy settings.

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Best Twitter Tips, Tools and Tactics of 2011

Webbiquity SMM

Twitter Growth Skyrockets, Settles Privacy Case With FTC by MediaPost Online Media Daily. of the remaining 34, 23 responded to the test tweets, with GM, UPS and Best Buy responding most quickly. Twitter Facts and Stats. Twitter: The Single-Greatest Relationship and Branding Tool by Bruce Clay.

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How to be Twitterific – 39 Expert Twitter Guides and Tips

Webbiquity SMM

a third of all Twitter users follow at least one brand, and 67% of them are more likely to buy from brands they follow), when to tweet, what to tweet (“engagement is 200% for tweets with image links”), and “unsaid Tweeting rules.” Ward showcases an infographic illustrating some basic facts about Twitter (e.g.,

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