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Social Media Secrets of Duke Men’s Basketball Any Marketer Can Learn From

Ignite Social Media

Invest in Physical Resources & Staff Having the budget and buy-in to make big investments has been key for fueling Duke’s social media juggernaut. “Understand there’s a level of buy-in strategically…but then let me go do my thing.”

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4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

According to Nielsen , Millennial buying power is an estimated $65 billion, while Gen-Z has already eclipsed that with an estimated $100 billion in purchasing power. 70% of millennial consumers are influenced by the recommendations of their peers in buying decisions. followers on IG and over 2M subscribers on YouTube.

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Uncovering the Madrid World Pride Audience

Audiense

A few weeks ago Nielsen published a report focusing on the consumer habits of the LGTBI community highlighting their significant spending power. Their variety of interests, personalities and how they differ in the way they buy. It is clear that the ‘pink market’ spends a huge amount of money which brands are definitely benefiting from!

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Facebook advocates for short, engaging, mobile-optimized native videos for organic engagement

Socialmedia.biz

Even though Facebook videos have outperformed Youtube in terms of average interactions and shares, they still remain largely underutilized. 62% of people use their smartphones in a public setting while buying their morning coffee or waiting for a bus. billion monthly users consuming 100 million hours worth of Facebook videos every day.

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China: The State of Social Media

Mindjumpers

Nielsen, IT Entrepreneur. As you may know, Facebook, Twitter, YouTube and to some degree Google are blocked in China. They will often buy virtual goods and services. Guest post written by Jens H. Currently, he is working on education software for international schools in Asia. . Sometimes, they will go to an Internet-cafe.

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How to Make Short-Form Videos That Stand Out

Hootsuite

Common examples of short-form videos include TikTok videos, Instagram Stories and Reels, YouTube shorts , and Snapchat Spotlight and stories. Other short-form video platforms, like Instagram, Snapchat, and YouTube, aren’t far behind. Other short-form video platforms, like Instagram, Snapchat, and YouTube, aren’t far behind.

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Social media management costs for businesses in 2022

Sprout Social

If you need help getting buy-in for your social strategy and building your budget, this social media management costs guide will help you get started. For example, you will invest more resources into video content for platforms like YouTube and Instagram. Creator compensation: $100-$425 per post or video. Ad campaigns.