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Social Media Secrets of Duke Men’s Basketball Any Marketer Can Learn From

Ignite Social Media

However, while Duke certainly has some inherent advantages being one of the premier brands in college basketball, I believe their approach contains numerous takeaways that any social media marketer can apply, no matter what industry you’re in. 32 Signs You Might Be a Social Media Marketing O.G.

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Get Executive Buy-In on Your Social Business Program

Mindjumpers

This post is part of The Executive Series, which is written by Jonas Klit Nielsen, CEO & Founder of Mindjumpers. Dave and I almost answered in stereo: “Get executive buy-in on your social business program”. What to expect from the The Executive Series. The Resource issue. Objective vs. targets. · From the Executive point of view.

Buy 172
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SMS marketing 101: How to use text messaging in your marketing strategy

Sprout Social

Looking to tap into the marketing strategy that gets 4x more open rates than email? It’s SMS marketing—one of the easiest and most effective ways to reach your target audience. What is SMS marketing? Marketing by SMS has several advantages over other mobile marketing strategies like email marketing and push notifications.

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What is a customer journey map and how to make your own [examples included]

Sprout Social

They see your ads, interact with you on social media and explore your website before they buy. To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. Generate marketing campaign ideas.

Examples 103
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3 Reasons to Consider Running Ads on Snapchat

Ignite Social Media

Below our team has outlined 3 reasons your business should consider Snapchat ads as part of your social media marketing mix. Geofencing your filters to a specific area is a useful tool, allowing you to limit your ad spend to users who are more likely to buy. That’s why ad targeting is such a key feature in any marketing strategy.

Nielsen 161
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Just get us the Millennials! #Marketing #Fail

Janet Fouts

“Just get us the millennials” This mind set is short-sighted and mindless old-school marketing at best! Millennial’s are just one demographic in your potential market and you need to think carefully before you focus entire marketing campaigns on them. Are you ready to market online? Tweet this.

Marketing 145
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4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. So how is a social media marketer to decide?

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