Waxing UnLyrical

AUGUST 10, 2016

Visual content builds trust & loyalty. For food and beverage companies, people will likely want to see what they’re consuming before they buy. A Bitlink can also be placed behind the Instagram “Buy Button,” on a Snapchat Story, or other images and buttons that are important for your paid social strategy.

Content 100

Content UGC Loyalty Hotels 100

Waxing UnLyrical

MAY 17, 2013

What You Don’t Want Me Thinking When I Buy From You. Why: Daniel Newman discusses how emotional attachment plays a key role in customer retention and brand loyalty. Here are five posts looking at the importance of customer service (including its importance in public relations). On Falling in Love…and Public Relations.

Wikimedia 192

Wikimedia Loyalty Consultant Resources 192

Waxing UnLyrical

APRIL 6, 2016

Marketers who participated in the survey said that influencer engagement was effective in building brand awareness, generating leads and nurturing loyalty. Don’t buy influence, build it. So it’s important that you don’t treat influencer engagement like a buy-out.

Influencer 100

Influencer Engagement Social Media Marketing 100