Remove influence

Justin Levy

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The Growth of Demand Discovery

Justin Levy

How consumers digest advertising and make buying decisions has forever been altered by the likes of Facebook, Twitter, Foursquare and LinkedIn. The introduction does not mean there is an expectation (in most cases), to buy now! They will influence the buying decision more than any form of traditional media.

Retail 191
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Marketing Fit Interview: Christopher Penn, Vice President of Marketing Technology, SHIFT Communications

Justin Levy

My motivation was not fame, it was earning some revenue while still having something out there people could buy as a souvenir from hearing me speak. The big publishers will take 95 cents on the dollar but will put your book on shelves; the very best publishers and agents can put your book on the desks of Fortune 10 CEOs. As far as lessons?

Marketing 199
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article thumbnail

Marketing Fit Interview: Christopher Penn, Vice President of Marketing Technology, SHIFT Communications

Justin Levy

My motivation was not fame, it was earning some revenue while still having something out there people could buy as a souvenir from hearing me speak. The big publishers will take 95 cents on the dollar but will put your book on shelves; the very best publishers and agents can put your book on the desks of Fortune 10 CEOs. As far as lessons?

Marketing 100
article thumbnail

Marketing Fit Interview: Christopher Penn, Vice President of Marketing Technology, SHIFT Communications

Justin Levy

My motivation was not fame, it was earning some revenue while still having something out there people could buy as a souvenir from hearing me speak. The big publishers will take 95 cents on the dollar but will put your book on shelves; the very best publishers and agents can put your book on the desks of Fortune 10 CEOs. As far as lessons?

Marketing 100