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Invasive or Indispensable: The Case of Permanent GPS

Techipedia: Tamar Weinberg

Is it only a matter of time until we do something ridiculously life saving but also incredibly invasive — like implant GPS tracking devices — so that we can never truly disappear? In extreme circumstances, the bottom line is that this privacy invasive RFID/GPS device can save your life. Photos by Shutterstock.

GPS 217
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The Marketing Moral Compass

Twist Image

Are marketer''s the most loathed human beings on earth? As a marketing professional, I often wonder where the vocation sits on the list of the most respected and appreciated industries out there. Changing the marketing game. The moral compass of marketing. It is a question worthy of an answer.

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Five Marketing Metrics that are Definitely NOT “Worthless”

Webbiquity SMM

Online marketing activities preovide marketers with a wealth of metrics; actually, too much information. Marketers just want the competitive and multichannel metrics they need to make informed decisions, nothing more. Yet that’s what was argued recently in The 5 most worthless metrics in marketing in iMedia Connection.

Metrics 195
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Car Rental Business: Advantages And Disadvantages

The Realtime Report

Customers who buy plane tickets or book hotel rooms often need car rental services, so you will receive more orders. Don’t overlook word-of-mouth marketing – offer your customers referral programs, bonuses, or discounts for referring friends. Brand recognition can be increased through strategic partnerships.

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5 Ways Businesses are Revolutionizing the No-Contact Shopping Experience

Pixlee

The rapid development of artificial intelligence, virtual reality, and the introduction of social distancing accelerated the expansion and adoption of technologies like Amazon’s, where consumers can buy products without physically interacting with employees. These technologies are now being adopted across all kinds of markets.

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An Introduction to Vertical Social Networks

Buffer Social

In this article, we’ll go through what vertical networks are and the opportunities for businesses to adopt them in their marketing strategy. This doesn’t mean that businesses can’t use these platforms to market their products – they just have to be strategic in how they do so. What are vertical networks?

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Build Blog Products That Sell 6: Tell the World

ProBlogger

So far, we’ve discussed how to plan out products drawn from your expertise , create them , distinguish yourself from your competitors , test-market, figure out how much to charge , and find a clientele. You need to tell people to buy, rather than just crossing your fingers and hoping that they might. Say you’ve done all of the above.