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You Don't Have A Branding Problem.

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Do you know how people find out about your product (or service), learn more about it, make a decision and then finally buy from you? Making the content that you are creating as shareable and as findable as possible? Before you go changing things, take a deep breath. a few steps back and ask yourself this: What is the path to purchase?

Brands 108
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The Most Exciting Thing Happening In Digital Right Now

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It's not YouTube. It seems like the world is starting embrace the idea of buying a product long before it is even manufactured. They are, physically, buying a product. In short, we all get to buy something that immediately delivers value to us, as individuals. Real people who want to buy that product. youtube.

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Your 2011 Digital Marketing Reboot

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Make sure to also protect domain names for your products and services as well as your key management people (buying the misspellings of your keywords is a great idea too). Are you findable? What about if someone does a search for you on YouTube or asks about you on Twitter? youtube. Is your website mobile? app economy.

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The Art Of Marketing

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Well over three years ago, I begun telling the story of a famed YouTuber that few (outside of her growing audience) had ever heard of. The LA-based teen was recording haul videos (videos posted to places like YouTube where the host talks about recently purchased products, gives a full demo, pricing and more). Is it to buy?

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How to Get Followers on TikTok for Free: 11 Top Tips

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So, how do you make yourself “findable”? And don’t be fooled by apps that let you buy bots and fake followers. Unlike Instagram or YouTube, TikTok accounts with little to no followers can still hope to go viral with the right content. And better yet, “followable”? Spoiler alert: it’s not so straightforward.

Tips 138
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Content Is Everywhere - The Changing Tide Of The Internet

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It was just announced that AOL has acquired The Huffington Post for $315 million (more on that here: Reuters - AOL to buy The Huffington Post for $315 million ) and that Arianna Huffington will now become "president editor-in-chief of all of AOL's content," according to the Mashable news item, AOL Acquires Huffington Post for $315 Million.

Content 111
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Don’t Miss Out on These Big Opportunities to Grow Your Business via YouTube

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Do your social media marketing plans lack a strategy for YouTube? From humble beginnings as a way for people to connect through video content, YouTube is now one of the biggest marketing channels offering lots of opportunities for growing your business. Turn Your YouTube Channel Into an Educational Knowledge Hub.

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