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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

We train and consult with brands big and small – from well-funded startups to Fortune 10 brands. I didn’t need to buy into the fake Instagram followers, fake comments or engagement. It is true that big changes are coming to Facebook. He made it crystal clear that we all will see less brand content in our news feed.

Feed 167
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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity SMM

Support a long customer journey: B2B buying decisions are made by teams. Explaining how to use your products or services is a great way to give your potential customers reasons to buy from you and showcase your expertise in solving their problems. 75% of B2B buyers use social media to discover new products and services.

B2B 259
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3 Up & Coming Social Media Tactics Every Small Business or Startup.

Jason Yormark

Reputation/Review Sites – I find myself using Yelp more and more to make service based buying decisions. View Comments to “3 Up & Coming Social Media Tactics Every Small Business or Startup Should Consider&# Dean van Leeuwen Says: August 17th, 2010 at 2:00 am Jason this is a really good post and I do like your 3 tactics.

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3 Up & Coming Social Media Tactics Every Small Business or Startup.

Jason Yormark

Reputation/Review Sites – I find myself using Yelp more and more to make service based buying decisions. View Comments to “3 Up & Coming Social Media Tactics Every Small Business or Startup Should Consider&# Dean van Leeuwen Says: August 17th, 2010 at 2:00 am Jason this is a really good post and I do like your 3 tactics.

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How Beauty Brands Are Going Beyond the Instagram Feed

Likeable

Here’s how category leaders and startup brands in the beauty space are using Instagram. This offers a more “personal” feel that beauty brands can capitalize on in the experience of “teaching” their followers the best ways to effectively try or buy their products. Tutorial videos. Product guides.

Feed 73
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How to Start a Side Hustle on Instagram

Later

Why would people buy your product? Exequiel Alcober, a Head of Customer Success for a tech startup, landed on his side hustle idea by looking at everyday products from his home country of Argentina. Ask your friends, family, and colleagues if they would buy your product, and if so, who they would buy it for.

Instagram 112
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Facebook Unveils the Most Powerful Social Ads of All Time

Convince & Convert

Someone visits your online store to check out the Fuelband, but leaves without buying it. Prior to founding Chango , Chris Sukornyk founded or co-founded multiple tech startups in the digital media and online publishing industries. And now marketers can target these social ads based on a user’s browsing and search activity.

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