80% of consumers agree brand awareness makes them more likely to buy on social
Sprout Social
NOVEMBER 29, 2021
did TikTok really make me buy it?). US retail social commerce sales are projected to exceed $56 billion by 2023 , marking an opportunity businesses can’t afford to miss out on. knowledge of the brand) makes them more likely to buy on social. Building buzz around your brand does more than just boost your reputation.
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