article thumbnail

Paying Homage to the Social Technographics Ladder

Ignite Social Media

As I understand it, the trio at Forrester built the Social Technographics framework for their excellent book, Groundswell , and it was a helpful way for those of us in the space to explain how people were engaging with sites like Friendster, MySpace, Blogger and Facebook.

Survey 148
article thumbnail

The Life Cycle of a Social Network

Techipedia: Tamar Weinberg

Today, MySpace can be grouped under this category. Classmates.com and MySpace are two social networks in their decline stage. I think most of us agree that MySpace is dead. Launched in 2003, MySpace concentrated on the music niche. With hype and buzz, MySpace started to grow. The Case Study of a Full Life Cycle.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Are Facebook Ads a Failure?

Convince & Convert

As a result, they have worked furiously to develop ad packages that advertisers will buy so they can report the next “strong quarter.” But a decline is starting and must be reversed by Facebook if it doesn’t want to go the way of Myspace and AOL. That decline in user sessions is a huge risk to the company’s continued growth.

Facebook 150
article thumbnail

A Social Media Status Quo Pt.1-Japan

Mindjumpers

However the network’s slow reaction to become smartphone compatible was rather late and eventually resulted in a loss of users similar to Myspace. And while we are at communication services, January saw Japan’s internet monster Rakuten buy the well-known Viber. Similar Posts: Actionable Listening Promotes Real-Time Engagement.

article thumbnail

6 social media marketers on the future of social messaging

Sprout Social

Ten-cent text messages, AIM chat rooms with your best friends and glittery MySpace pages with bulletin boards are just a few nostalgic elements from the early days of social media. Soon enough, features like direct messages and @-mentions arrived, changing the trajectory of social media forever.

article thumbnail

How to Create the Perfect Facebook Fan Page, 2012 Edition

Techipedia: Tamar Weinberg

Calls to action, such as “Get it now” or “Tell your friends” My hunch is that this is as much about “encouraging” Pages to utilize Facebook advertising for promotions (instead of your Cover Photo) as it is about keeping Facebook’s overall look tidy and, well, not like the messy MySpace.

Facebook 274
article thumbnail

How Facebook is Slowly Strangling Twitter

Convince & Convert

But here’s why even a Jack Attack might not save the company from eventual MySpace-ization : Facebook is slowly strangling Twitter at every turn. Facebook buys Instagram, which becomes far larger. Twitter launches a one-click buy button. Twitter buys Periscope and builds it into a popular service.

Twitter 60