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Instagram Product Tags Are Now Available to All Users in the US

Social Media Today

Expanding access to product tags could see a lot more people browsing and buying via their IG feed.

Products 167
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8 ways to leverage short-form video (and how to get buy-in)

Sprout Social

But first, let’s get into a few highlights about short-form video, and ways you can get buy-in. Thanks to social platforms like Instagram and YouTube offering their own short-form video feeds, this content has become easier to repurpose across platforms—which saves you time and energy.

Buy 117
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80% of consumers agree brand awareness makes them more likely to buy on social

Sprout Social

did TikTok really make me buy it?). Seventy-one percent of consumers found themselves using social media more in the last year than ever before and 34% say they’re using it to learn about products, services and brands. knowledge of the brand) makes them more likely to buy on social.

Buy 143
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A Guide to Instagram Shopping for Brands: How to Sell More Products

Social Media Strategies Summit

They have witnessed marketing and promotional roles transitioning onto Instagram (as well as other social media channels); 70% of shoppers now turn to Instagram for product discovery. According to the 2019 Influencer Marketing Global Survey by Rakuten Marketing , 99% of consumers discover new products because of their influencers.

Products 164
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Facebook News Feed Changes. Stay Calm. Don’t Panic.

yMarketingMatters

#Facebook News Feed Changes. 7 tips to improve your chances of your followers seeing your posts [link] Click To Tweet Now that it’s been over three weeks since the announcements from Mark Zuckerberg on Facebook’s News Feed algorithm changes, I hope everyone has calmed down a little. This goes into the News Feed. #7

Feed 145
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Build Blog Products That Sell 3: Develop Your Product

ProBlogger

The post Build Blog Products That Sell 3: Develop Your Product appeared first on ProBlogger. Welcome to the third weekly instalment in our series on how to sell products of your own creation, via your blog, in a world in which everyone’s reluctant to spend money. This guest series is by Greg McFarlane of Control Your Cash.

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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity SMM

But small businesses also use this platform to interact with their target audience and spread the word about their products and services. 75% of B2B buyers use social media to discover new products and services. Support a long customer journey: B2B buying decisions are made by teams. Grey: Put a Human Face on Your Brand.

B2B 259