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A New Way to Calculate What Facebook is Worth to Your Business

Convince & Convert

Facebook for business is email newsletters 2.0. You’re trying to accomplish the same things on Facebook that you are in email, aren’t you? You want to keep your business top-of-mind among people that are already aware of you, and encourage those people to buy again and tell their friends.

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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content! Here is the thing… the more you audience can't resist your content, the more they are going to like, click, engage, share and buy! Is your content FINDABLE? It's also how you achieve a positive ROI on every piece of content you produce.

eBook 141
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10 Content Marketing Tricks That Will Help Your Brand Stand Out

Waxing UnLyrical

Focus on the benefits of working with/buying from you. Here are three examples: Facebook is best for B2C companies that share short, consumable content (see below) and special offers or discounts for first-time buyers. People won’t use them, and therefore they won’t be used enough to make your content findable. Track results.

Content 124
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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content! Here is the thing… the more you audience can't resist your content, the more they are going to like, click, engage, share and buy! Is your content FINDABLE? It's also how you achieve a positive ROI on every piece of content you produce.

eBook 78
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You Don't Have A Branding Problem.

Twist Image

How many meetings have you sat in where people want to refresh the logo, redo the website, create a mobile app, build a Facebook page, get new brochures and more because they think that they''re having a problem getting their message through to their potential audience? You have a marketing problem. The issue is systematic. communications.

Brands 108
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The Most Exciting Thing Happening In Digital Right Now

Twist Image

It's not Facebook. It seems like the world is starting embrace the idea of buying a product long before it is even manufactured. They are, physically, buying a product. In short, we all get to buy something that immediately delivers value to us, as individuals. Real people who want to buy that product. creativity.

Wikipedia 108
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Your 2011 Digital Marketing Reboot

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We also can't ignore the powering growth of Facebook. Over the holiday break, Facebook was named the most visited site in 2010. Make sure to also protect domain names for your products and services as well as your key management people (buying the misspellings of your keywords is a great idea too). Are you findable?

Hitwise 111