article thumbnail

10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

In a world where 82% of consumers say they prefer a brand’s values to align with their own , it’s only natural for marketers to join conversations around events like Black History Month. They don’t just want you to mention these events; they expect action. The lager brand could have simply said: “Put down your laptop and buy a beer.”

Campaign 304
article thumbnail

10 of the Best Examples of Brands Using Instagram Reels

Social Media Strategies Summit

That doesn’t necessarily mean filming your CEO’s attempt to replicate the latest dance challenge. That’s important, with much-cited research from Headstream revealing that 79% of consumers think it’s a good idea for brands to tell stories, and 55% saying they’d be more likely to buy in the future if they love a brand’s story.

Examples 166
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

YouTube At A Crossroads: Social Media Network or Streaming Service?

Ignite Social Media

We asked one of our representatives what prompted the move, and the GWI research team replied with the following: We reviewed the social media questions last year and felt that the landscape had changed since they were first introduced in 2013 and that YouTube would now fit more comfortably into the TV, film and video services.

YouTube 154
article thumbnail

Shine Your Youth with These Best Books to Read in Your 20s

BeingOptimist

The credible plot and exciting events of the piece will stick you to this book in your 20s. Buy it here: FOR USA & EUROPEAN COUNTRIES. Buy on Amazon.com. Buy on Amazon.in. The novel has been so popular among people that a film of the same name has been made based on this novel. . Buy on Amazon.com.

Buy 111
article thumbnail

103 YouTube Video Ideas for When You’re Out of Inspiration

Hootsuite

Take the time to film an in-depth review of the product. An unboxing or haul video Unboxing videos can be a great way to give viewers a peek at what’s inside the package before they buy. Try learning a new recipe and film it so viewers can follow along step-by-step. Don’t worry about getting things perfect.

YouTube 103
article thumbnail

10 behind-the-scenes content ideas for your next campaign

Sprout Social

If you’ve ever seen movie bloopers or an interview from your favorite actor on the set of their next film, you’re familiar with the thrill of seeing the magic behind the curtain. This type of content is visually engaging and shows audiences what they can expect when they buy in person. What is behind-the-scenes (BTS) content?

article thumbnail

What Is an NFT? 2023 Cheat Sheet for Marketers

Hootsuite

Explain your NFT, what makes it unique, and make people want to buy it. Supply: How many of this particular NFT will ever be available to buy. Here are other things you can sell as NFTs: Tickets to an event. An original film or documentary. How to buy NFTs. Find an NFT to buy. Buy it or make an offer.

Marketing 118