Waxing UnLyrical
JULY 12, 2013
So when I do write about a book, your foregone conclusion should be that I like it and I’m going to recommend you buy it. Like his free ebook, 25 Secrets – How I Wrote and Marketed a New York Times Bestselling Book. As Jay describes in his ebook, his entire process is a marketing goldmine. ” moment.
Waxing UnLyrical
JUNE 24, 2019
Consumers look to buy from those they trust. eBook quotes and contributions. Many marketers are blinded by the shiny disco ball of mega (or macro) influencers, (think celebrities) and are forgetting the real belle of the ball in the corner: micro influencers. Think beyond just a few tweets and create “hero” content. Event panel.
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Waxing UnLyrical
AUGUST 2, 2018
Focus on the benefits of working with/buying from you. Think ebooks, white papers and even blog posts. Instead of “We are an award-winning catering company” say, “Your guests will be wowed.”. The next time you write marketing copy: Use “you” instead of “we”. Write like you talk. Ask for feedback, ideas and insights.
Waxing UnLyrical
MAY 9, 2011
It’s been business as usual; in fact, I’ve been blogging even less than usual this past month, since I’ve been busy updating my Grymm & Epic blogging ebook for the World Changing Writing Workshops starting this month. And yet, suddenly, my inbox has been inundated with incredible opportunities.
Waxing UnLyrical
APRIL 30, 2011
If you buy one copy of his book, Built to Sell , today , then he’ll give you a goodie basket worth around $65 (the book costs $16) that includes: a 1-year subscription to Inc. the E-Myth ebook, The Four Pillars of a Sellable Business. But if you’re going to take John up on his offer, you have to go buy the book today.
Waxing UnLyrical
APRIL 7, 2011
What amount of good publicity can buy you that? It’s part of an ebook called “ Dear CEO: Letters to the C-Suite from Experts on Vision, Culture, Community, and Integration.&#. When I received the final ebook, I was curious to see what everyone else had come up with. Now, you tell me. Sincerely, Shonali Burke.
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