Social Media Strategery

MAY 26, 2010

I heard a lot more discussion about how the speakers handled difficult situations, how they worked with legal, and how they got senior leadership buy-in. Who are the people back at the office making sure the social networks are growing? Barcode Software Gov 2.0 Managing Your Time While Managing Your Social Media My Gov 2.0

Gov 2.0 91

Gov 2.0 Fashion Web 2.0 Committee 91

Convince & Convert

SEPTEMBER 14, 2010

To do so efficiently requires a good database solution and marketing automation and filtration tools that incorporate social media intrinsically. Is it good enough to just say “here is our product, go buy it?&# Look here for some clues [link] Do your homework – start here [link] – social CRM is not Advertising 1.0

Social Media 123

Social Media Social CRM Strategy Consultant 123

Social Media Strategery

NOVEMBER 2, 2008

They researched the latest collaborative software. DB Any statistics on adoption rates and times for internal social networking? Something like the Standish Report on Enterprise software failure rates? DB Any statistics on adoption rates and times for internal social networking? Enjoy the conference!

Gov 2.0 63

Gov 2.0 Wiki Social Media Yammer 63

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

The only effective feedback mechanism was the free market: people choose to buy something else, if the option existed. On eBay you give feedback as vote of trust for others to see and seek positive for your sellers you’re buying from. TV media buys are based on people picking what was on TV. Again, by no means is this new.

Social Media 105

Social Media Marketing Digg MySpace 105

Social Media Strategery

FEBRUARY 25, 2008

Two months ago, my company officially deployed a platform of social media applications behind our firewall, including tools like blogs, forums, a wiki, social bookmarking, and social networking. Guide Social Media and the Next Generation I Started a Blog But No One Cared The Public Doesnt Need to Know What Gov 2.0

Gov 2.0 50

Gov 2.0 WordPress Resources Wiki 50

Convince & Convert

AUGUST 19, 2010

A collaboration between RESMARK Systems (a provider of hospitality software), Western River Expeditions (an adventure tour company), Compendium (provider of corporate content creation software), and ExactTarget (provider of enterprise messaging software) shows how this can be done day-to-day. Im Jay Baer.

Social Media 140

Social Media Strategy Tourism Social CRM 140

The Way of the Web

AUGUST 9, 2010

This is likely, because the search content is often on sites which have no focus on owning an area with quality content – which is the sort of thing which is more likely to be shared on social networks (It should have also been the sort of content more likely to be highlighted by Google – maybe in 2011?).

Content 28

Content Adwords Adsense Advertising 28

Convince & Convert

SEPTEMBER 20, 2010

And while substantially smaller than the Facebook brigade, the Twitter crew is tuned in to brands like nowhere else on the social Web. 49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. It's like any other social network, right? population).

Social Media 159

Social Media Statistics Strategy Research 159

Social Media Strategery

DECEMBER 22, 2008

You can, in some circumstances, promote social media and social networking in expansive culture/process/change terms. At the end of the day, collaboration technologies, social media, and social networking are just tools. Social media, while hot right now, isn’t always the answer. The Whole. :

Gov 2.0 62

Gov 2.0 Social Media Wiki Web 2.0 62

Convince & Convert

APRIL 20, 2010

Which is closer to buying, a consumer searching for “flat panel TV&# or a consumer searching for “26 inch 720p flat panel TV.&# ? More from Convince and Convert 5 Ways to be a Social Networking Smash How to Create a Share of Voice Report Does Your Facebook Page Have a Pulse? Im Jay Baer.

Hitwise 117

Hitwise Content Blogger Consultant 117

Social Media Strategery

DECEMBER 30, 2008

Proactively reach out to more senior leaders in my organization to teach them about social media – One of the biggest challenges that I’ve had in gaining buy-in for our internal social media efforts is that senior leaders often don’t understand how a blog will help them in their day to day life. The Whole. :

Gov 2.0 77

Gov 2.0 Social Media Web 2.0 Wiki 77

Convince & Convert

JUNE 24, 2010

One of the local Twitterati here had Chris Brogan up to Maine for a social media conference, and I caught it on UStream. I'd buy a book from him. Heck, I'd even buy a lithium powered weed whacker from him if he endorsed it. He was personable and funny, a real likable guy. Take a look at Zappos. Relationships.

Social Media 121

Social Media Strategy Social CRM MySpace 121

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs. Thanks for sharing. Im Jay Baer.

CSR 137

CSR Social Media Strategy Consultant 137

Social Media Strategery

DECEMBER 13, 2008

GovDelivery is a Software as a Service company, and it took more than 5 years of evangelizing before government recognized how hosted software might lead to efficiencies. Cluetrain Style Social Media is Driven by the Person, Not the Position How to BE a Government Consultant and Use Social Media The “Getting Started with Government 2.0”

Gov 2.0 93

Gov 2.0 Web 2.0 Wiki Policies 93

Social Media Strategery

MARCH 22, 2009

Development Social Media Crowdsourcing Our Health – Using Social Media to Educate and Unite the Public Mon, Mar 23, 2009 Social Media “Social media on the Internet are empowering, engaging, and educating consumers and providers in health care. Managing Your Time While Managing Your Social Media My Gov 2.0

Crowdsourcing 73

Crowdsourcing Education Gov 2.0 Social Media 73

Convince & Convert

APRIL 28, 2010

Look to Yelp and Forums When you get beyond social networks, the heaviest concentration of influential impressions is on ratings and reviews sites (32%), followed by discussion boards/forums at 29%. Also, although manual, you could pay attention to with what software your fans are posting to your Facebook fan page. Good stuff.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Convince & Convert

SEPTEMBER 21, 2010

I don’t feel the need to experiment with every new piece of software that emerges from its chrysalis, but I do feel a responsibility to you and my clients to have some idea of what’s out there and what’s worthwhile. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

JUNE 22, 2010

Also, many B2B purchases are heavily researched, providing a real success path for content creation and socially-derived thought leadership. You often are buying in part because of the service and personnel of the company in question. For whom is it more important to have a humanizing social media presence? Im Jay Baer.

Social Media 130

Social Media B2B Company Consultant 130

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

FEBRUARY 23, 2010

But, figuring out which of these is the primary reason you’re active in social media, and how to allocate resources accordingly is going to be a major issue, as norms, software, and staffing around each approach are starting to diverge. link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

Social Media 117

Social Media Strategy Social CRM Company 117

Techipedia: Tamar Weinberg

JULY 8, 2008

Reem Abeidoh , Social Media Strategist : A social media marketer provides strategic online recommendations based on the client’s business goals and intensive research. social conversation tools (FriendFeed, and maybe you could even lump in Disqus and the like with it). It’s not about any of the tools.

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

MAY 26, 2010

Lots more thinking around content strategy now, rather than content management software. Lots more thinking around content strategy now, rather than content management software. link] jaybaer It will. Just like websites. Im Jay Baer.

Social Media 134

Social Media Consultant Video Strategy 134

Convince & Convert

SEPTEMBER 21, 2010

I was on a call the other day with someone from a social management software company and we were talking about how the market is starting to blend. link] Deidra Bodkin RT @jaybaer: Social Media Monitoring Tools – How To Pick the Right One [link] [link] Mia Novic Lastra Limited list of tools to consider, but great ?s

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

AUGUST 26, 2010

The point of tracking software isn’t to determine how many tweets were sent mentioning a company, it’s to figure out what those tweets say, and what the business ramifications are. Too often, standard charts and graphs included in software are just that, standard. They provide numbers, not insights. Im Jay Baer.

Social Media 119

Social Media Strategy Analysis Reputation 119

Techipedia: Tamar Weinberg

JULY 29, 2010

My solution has been to respond with a note that the publisher doesn’t allow me to distribute that material (that’s true) and suggest that they buy a copy of the book that includes a CD. Reply Carri Bugbee July 30, 2010 at 5:00 am Todd, can I buy you lunch and pick your brain??? You get the idea. Yet people always ask!)

Products 267

Products Consultant Price Social Media 267

Social Media Strategery

NOVEMBER 10, 2008

What started out as just a wiki now includes social bookmarking, social networking, blogs, and most importantly, a culture of collaboration that will continue even if one or two pieces is taken away. I am openly challenging myself as well as every other social media evangelist who is reading this post to be like Bill Cowher.

Gov 2.0 66

Gov 2.0 Social Media Wiki Sports 66

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

APRIL 8, 2010

I've heard others claim that they keyboard and USB adapters allow it to be laptop-like, but to me what buy a device when you're just going to attach a bunch of things to it that makes it more like a laptop? link] Matt Ridings Why there isn't an EMR software vendor out there developing an iPad interface yet is beyond me.

iPad 136

iPad Content iPhone Wireless 136

Techipedia: Tamar Weinberg

MARCH 10, 2010

Reply Ryan Beale March 10, 2010 at 1:55 pm While I am in sales for a software company, I am no “snake oil salesman&# and get frustrated when I come across them. Oh…and I MAKE them buy your book… hehee~! Still, people buy into programs without knowing and doing research. Make educated buying decisions!

Marketing 240

Marketing How To SEO Training 240

Convince & Convert

SEPTEMBER 1, 2010

I see lots of signs that Social Media is no longer a single stand-alone savior, but just another tool that companies should use in reaching their customers… one that, if implemented well, can bring lots of benefits, but if implemented poorly, will fail. link] Matt Ridings – Techguerilla If I can be a complete geek for a second.

Social Media 120

Social Media Consultant Social CRM eBook 120

Convince & Convert

SEPTEMBER 15, 2010

SuzanneVara [link] How To Win the Social Game: Be Remarkable, and Remark-able | SocialSkillz.com [.] little of your creativity, and keep the principles of social networking in mind. You can start with the 5 step process for social media success. I really don’t think you can “build community&#. Im Jay Baer.

Social Media 165

Social Media Strategy Social CRM Consultant 165

Techipedia: Tamar Weinberg

JULY 21, 2008

She did receive many gifts, and emails circulated frequently taking up collections: “We want to fill her room with flowers, buy her a digital camera, a scanner, send her to Disney World&#. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us I mean, we are in the year 2008.

Social Media 104

Social Media StumbleUpon Communities MySpace 104

Social Media Strategery

FEBRUARY 15, 2009

Instead of marketing your social media capabilities, skills, experience, platforms, software, etc. There are many opportunities for Government officials to look to social media, social networking for inspiration, communications, and transparency. to the government, why don’t you try talking with them?

Gov 2.0 134

Gov 2.0 Social Media Web 2.0 Policies 134

Techipedia: Tamar Weinberg

MARCH 24, 2010

For instance, I rarely talk about software.) Dharmesh Shah Dharmesh Shah is the founder and CTO of HubSpot , a software company that focuses on Internet Marketing. I typically tell those kinds of people that they can go to hell or that they can buy an advertisement or an hour of consulting. Dharmesh also blogs at OnStartups.com.

Influencer 278

Influencer How To Press Release Blogger 278

Convince & Convert

SEPTEMBER 2, 2010

A love for software and hardware and figuring out how new stuff can change behavior is a handy attribute in the social media business. Revolutionary As we adopt social media to connect personally and with companies, businesses will need to respond. It would be nice to see a bloggers only social network.

Social Media 153

Social Media Strategy Consultant Social CRM 153

Techipedia: Tamar Weinberg

JANUARY 14, 2009

The 10 Commandments of the Social Web : Building a social network? Social Media Marketing ROI: Metrics and Analysis : If you promote content on social networks, you should have some metrics in place to see how effective your campaign was. Social Media Brightkite del.icio.us Find out why.

SEO 162

SEO Social Media Marketing Reputation 162

Convince & Convert

APRIL 7, 2010

It’s never going to be Facebook (unless Facebook buys them), but don’t ignore geo-location apps. Easy to semi-automate with software, etc. I don't buy your argument that you don't want to use it because they aren't using it. What great examples of businesses doing this well do you have? Im Jay Baer.

Foursquare 150

Foursquare Analysis Consultant Mobile 150