Convince & Convert

APRIL 6, 2010

Twitter Lists How your company or product are referred to in consumer-created Twitter lists can yield important taxonomy insights. Hogan Like Taxonomy / phone book reference here – search evolution in a nut shell RT @jaybaer.Social Content Ladder 5 Steps [link] [link] Mark J. And great example about the eyeglasses. Im Jay Baer.

Brands 143

Brands Content Social Media Consultant 143

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Just like Digg doesn’t like anti-Digg content reaching the front page in order to control its brand, if anyone buys Digg and there’s a negative article about said company reaching the front page, it won’t look very good for them. You refer to the ones most effected as the savviest of Digg users. Answers Yahoo!

Digg 100

Digg Social Media Upcoming Ustream 100

Social Media Strategery

DECEMBER 22, 2008

I come from an L&D perspective with social media so it’s probably a little different from you, but something I often find myself referring to when discussing my work with others is Gilly Salmon’s five stage model, which discusses the stages of getting people involved. Thanks for the post. link] Mollybob Yes! The Whole. :

Gov 2.0 62

Gov 2.0 Social Media Wiki Web 2.0 62

Convince & Convert

JULY 28, 2010

.&# Because helpfulness hasn’t historically been looked at as a marketing objective (tons of great stuff about this umbrella concept in Scott Stratten’s forthcoming new book UnMarketing – buy it ), identifying areas where help could be provided isn’t in the DNA of most companies – yet. Buy your own product.

Social Media 148

Social Media Strategy Consultant B2B 148

Social Media Strategery

DECEMBER 13, 2008

I went on to add content about her book on Facebook, MySpace, Twitter, RSS sites, & some bookmarking sites. I went on to add content about her book on Facebook, MySpace, Twitter, RSS sites, & some bookmarking sites. I’m also not just referring to the agencies themselves. The Whole. : Heroes At the Gov 2.0

Gov 2.0 93

Gov 2.0 Web 2.0 Wiki Policies 93

Convince & Convert

SEPTEMBER 21, 2010

Myspace also. Myspace also. Learn how to get started with social media from an expert [link] [link] eric diaz @commcounsel here's a great post we use as reference when creating our social media strategy, slideshow included [link] [link] Satu Rajamaki Thank you @jaybaer for "Develop a social media strategy in 7 steps."

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

FEBRUARY 23, 2010

I’m constantly referring back to Forrester’s POST methodology when planning campaigns. link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. But your characterisation of a strategy as proactive vs reactive adds another important layer to planning. Im Jay Baer.

Social Media 117

Social Media Strategy Social CRM Company 117

Convince & Convert

MAY 11, 2010

You can survey your customers, although that’s not always the best approach because the questions are not fresh in their minds – they’ve already made their buying decision. Send it out to existing customers via email, so they can refer fence-sitters to it. Talk it up on Facebook and the blog. To really do so.

FAQ 137

FAQ Content Consultant Social Media 137

Convince & Convert

APRIL 1, 2010

But, the team does reference a series of social media outposts via a tiny murderers row of icons (my favorite is “Linkedin.coming soon&#. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Yep, that’ll get fans in the seats. I think it depends, though. .; Anyway, thanks for the post.

Social Media 120

Social Media Content Analysis Sports 120

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

When stocking up on medication for the winter months, the high recommendations of Zicam had me buying the oral mist. In the past few months, I’ve dealt with companies who are unfortunate victims of bad links in Google, but those links refer to incidents that are years old (and are even resolved). Answers Yahoo!

Reputation 125

Reputation Chemicals Issues Consultant 125

Convince & Convert

JUNE 22, 2010

You often are buying in part because of the service and personnel of the company in question. RT @jaybaer: Why You're the Key to Social Media Success [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Lastly, the people factor is huge. A B2B software company, or Skittles? Im Jay Baer.

Social Media 130

Social Media B2B Company Consultant 130

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&# “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&# It’s not hard, it’s complicated.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

SEPTEMBER 21, 2010

I’ve been having some challenges with Disqus lately. This is very helpful for my future reference. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. I’m sure there’s patterns I’ve missed. I’ll check on the iPad issue. Thanks for the heads up. Im Jay Baer.

Social Media 141

Social Media Strategy Social CRM Consultant 141

Convince & Convert

MARCH 23, 2010

Nothing turns a new reader off more than name dropping and 'Inside Baseball&# speak especially when they have no clue who or what you are referring too. One thing I always remind myself and clients is to never assume that someone knows who you are, who your writing about, or what you wrote last week. link] jaybaer So very true.

Social Media 119

Social Media Strategy Consultant RSS 119

Techipedia: Tamar Weinberg

JANUARY 5, 2010

I painstakingly go through these resources with the hopes that these posts will serve as references for you in years to come. The Poetry of Social Networking to Court Customers and Invest in Relationships (Brian Solis): Brian Solis shares his foreword to Sean Percival’s book, MySpace Marketing. Here’s my list for 2008.

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

MAY 26, 2010

Do you have a hammer strategy or a strategy for construction – be it tearing down or building up? Hopefully most of us on this site are past the “how Twitter / Facebook / Flickr / YouTube… works,&# and have progressed to “how to make Twitter / Facebook / Flickr / YouTube…work for you&# section. Im Jay Baer.

Social Media 134

Social Media Consultant Video Strategy 134

Techipedia: Tamar Weinberg

MAY 5, 2010

Buy something, get something. Take MySpace as just one of many examples of an online property that become too comfortable with its “space.&# i feel like many of them had 5x the amount of friends on myspace than they do on facebook. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

JULY 8, 2008

By that I mean not only the social voting sites like Digg, Reddit, etc, but also on the social networks (Facebook, MySpace, etc), social communication tools (Twitter, Pownce, Seesmic, etc.), social conversation tools (FriendFeed, and maybe you could even lump in Disqus and the like with it). It’s not about any of the tools.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JULY 29, 2010

My solution has been to respond with a note that the publisher doesn’t allow me to distribute that material (that’s true) and suggest that they buy a copy of the book that includes a CD. Reply Carri Bugbee July 30, 2010 at 5:00 am Todd, can I buy you lunch and pick your brain??? You get the idea. Yet people always ask!)

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

JUNE 16, 2010

Do you always tell people to “buy now”, “buy before midnight”, “For the first 300 people”, etc? I’ll be referring to it over and over again to make sure I’m making progress. Reply Gareth Rees June 17, 2010 at 8:45 am Great post, and loads of fantastic ideas to reference. Do I hard sell with my updates?

Questions 277

Questions Social Media How To Postrank 277

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

Their goal is to send press pitches, not to buy ads on your site. If it doesn’t say “media buyer&# or if they haven’t explicitly asked for your media kit, chances are they can’t follow through with an ad buy. Most PR people aren’t in a position to buy ads. I don’t think so.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

APRIL 14, 2010

Abuse is bound to happen in any area that lends itself to marketing potential – should we drop it just because it’s being flooded by newbies that scream buy from me? I don’t disagree at all when referring to most people. Personally, this article still intends to reference the social media of this broader context.

Social Media 267

Social Media SEO Blogger Communities 267

Convince & Convert

SEPTEMBER 21, 2010

Blog Comments (The blog is on WordPress) Disqus This is what I use to manage comments here at Convince & Convert. There are some elements of Disqus I don’t like, especially that it doesn’t always play nice with other plug-ins, but it does make commenting easier and faster for most of you who already have a Disqus account.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Techipedia: Tamar Weinberg

JULY 21, 2008

She did receive many gifts, and emails circulated frequently taking up collections: “We want to fill her room with flowers, buy her a digital camera, a scanner, send her to Disney World&#. People did donate, and when the hoax came to light federal authorities were notified, but in the end no charges were brought.

Social Media 104

Social Media StumbleUpon Communities MySpace 104

Convince & Convert

JULY 22, 2010

Lion Brand Yarn found that their customer outreach strategy drove impressive e-commerce results – those who visited the company’s blog were 41% more likely to buy at the Web site. Im Jay Baer.

Social Media 128

Social Media Strategy Influencer Case Study 128

Convince & Convert

FEBRUARY 25, 2010

Speak Your Customers’ Language(s) ThinkGeek’s product descriptions are peppered with arcane references to geek culture, “inside jokes” that their customers not only understand, but appreciate. You could actually take it further and use different feeds for different audience segments, based on why they buy your product, which would be GREAT!

Social Media 117

Social Media Case Study Strategy Study 117

Convince & Convert

SEPTEMBER 21, 2010

s to ask before buying, ESP! The “topic analysis&# part refers to being able to mine the data for secondary terms. The “topic analysis&# part refers to being able to mine the data for secondary terms. "How much time will you be able 2 dedicate?" Im Jay Baer.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

APRIL 8, 2010

I've heard others claim that they keyboard and USB adapters allow it to be laptop-like, but to me what buy a device when you're just going to attach a bunch of things to it that makes it more like a laptop? We bought two for our design office, and I can see many buying it for the family, where several people would want to use it.

iPad 136

iPad Content iPhone Wireless 136

Techipedia: Tamar Weinberg

MARCH 10, 2010

A few weeks ago, another person connected with me on Facebook who was referred to me by a social media buddy I never actually met. Content Marketing : Content marketing refers to writing relevant articles on your site (or having good site copy) that can bring awareness to your website property. Make educated buying decisions!

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

MARCH 4, 2008

Monier suggests that it could be flawed, however, as in describing a “diamond:&# what if a baseball enthusiast chooses to buy his wife a nice piece of jewelry? I love the reference to Kyle for Stephen! Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Answers Yahoo!

Conference 100

Conference StumbleUpon Engineering Flickr 100

Convince & Convert

SEPTEMBER 15, 2010

I’m keeping this as a reference. For those who don’t buy this, take a look at this empirical experiment: [link] But there’s a second flow: stories inspire involvement and advocacy, enabling community to coalesce. It’s so obvious if you know the basis for social media. Focus on the people. Thanks for sharing.

Social Media 165

Social Media Strategy Social CRM Consultant 165

Convince & Convert

JULY 8, 2010

Well, it’s certainly weathered the wooden stakes of pundits and the introduction of IM, RSS, Skype, MySpace, Facebook & Twitter quite well. The True Blood reference floored me. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Facebook’s COO said that email was probably going away.

RSS 128

RSS Research B2B Consultant 128

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Perspectives on Buying Links (Stuntdubl): Todd explains that you should justify the purchase of your links from an SEO, engineer, or visitor standpoint. Link Buying Guide: Directories, Ads, and Reviews (Search Engine Journal): Need to buy links? for my own future reference. Did I ever mention that I heart Matt?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Social Media Strategery

APRIL 2, 2010

government reference guide media communications social strategy us) [.] I want to buy XX, Original I hesitate to select which style more better.Hope your unique recommends. Recently,I found an excellent online store, the [link] are completely various, good quality and cheap price,it’s worth buying! Experts [.] The Whole. :

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138

Convince & Convert

AUGUST 4, 2010

Folks, you simply must read the “Tale of Amy B&# that Chuck references above for the perfect example of how NOT to handle negativity online. I'm not saying I'd provide him with free pizza for life and a carton of Lucky Strikes (Mad Men reference), but I wouldn't pee all over him either. Im Jay Baer.

Social Media 130

Social Media Strategy Comments Course 130

Convince & Convert

MARCH 16, 2010

I don't want to play Mafia Wars, buy a cartoon pig or anything else. The one-liners I read daily are references to websites, conferences, fixes for technical problems. Those are the people I am interested in. Teens don't pay for statistical consulting services. Facebook is annoying as $#@! to people like me. Im Jay Baer.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Convince & Convert

JUNE 30, 2010

VIA is going to be the #1 company I go to if I want an ad campaign or want to refer someone to an ad agency. If not, a person who will refer you to potential customers. That’s why I don’t work for companies like that anymore (and probably won’t buy from them, either!). Good post, Jay! Im Jay Baer.

Social Media 128

Social Media Strategy Automotive SEO 128