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Get Inspired And Go Shopping with French Connection's Youtique.

Mindjumpers

With a new social media implementation, French Connection aims specifically on making it easy and amusing for their customers to buy their clothes. You get advise on how to wear the different garments and you just have to click on the garment to buy it. Here is another great use of some of these elements. It’s a video shop on YouTube.

Fashion 187
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What You Can Learn From H&M's Use Of Social Media | Mindjumpers

Mindjumpers

It’s fashion entertainment and you have the remote in your hand to choose whatever you want to. People can visit the page to be inspired or just get some fashion amusement. This brings a stronger approach to H&M as a provider of more than clothes – they provide all the news, inspiration and updates in fashion.

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For Companies: 10 Questions to ask yourself before entering social.

Mindjumpers

Would you ever start buying and using a TV or Radio without understanding and maybe counselling from your AD- and your Media agency? Its not for free to create value within social media, and often it’s advisable to make long term plans. Do we have the necessary insights and knowledge about the media?

Questions 252
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For Companies: 10 Questions to ask yourself before entering social.

Mindjumpers

Would you ever start buying and using a TV or Radio without understanding and maybe counselling from your AD- and your Media agency? Its not for free to create value within social media, and often it’s advisable to make long term plans. Do we have the necessary insights and knowledge about the media?

Questions 254
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The Growth of Demand Discovery

Justin Levy

How consumers digest advertising and make buying decisions has forever been altered by the likes of Facebook, Twitter, Foursquare and LinkedIn. The introduction does not mean there is an expectation (in most cases), to buy now! They will influence the buying decision more than any form of traditional media.

Retail 191
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Flowtown – an Interesting Social Marketing Tool

Mindjumpers

Be empowered to go there to start the “conversation&# ; to focus your marketing on what your customers will LOVE to hear, learn, enjoy, and buy. Learn where your customers live on key social networks. Your Customer Insight Report gives you the macro view of your customer list, and then digs in to reveal gems of useful info.

Tools 210
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Defining a Strategy To Use Content In B2B Marketing

Mindjumpers

2) The buying cycle People now have much more control over the flow of information and communication channels. They have a variety of online resources to inform then during each step of the buying cycle, which is shifting online.

B2B 189