Sherrilynne Starkie

FEBRUARY 18, 2020

Ransomware costs Canadian companies as much as $2.3 Here a wearable tech product review that sure to convince the media outlet’s tech savvy audience of its value and maybe they’ll even buy it. You spend time and talent in writing and posting articles, but the expected web traffic just never materializes. Here’s the problem.

Fashion 409

Fashion News Report Review 409

Sherrilynne Starkie

AUGUST 15, 2018

More often than not, clients didn’t buy it. The report explains: “Earned Media Value is the equivalent cost of advertising that would garner the same amount of exposure as postings mentioning a brand campaign, based on followers and a US$5 CPM (cost-per-mille).”. They still don’t. So where’s the influence?

Influencer 199

Influencer Campaign Report CPM 199

Sherrilynne Starkie

MAY 22, 2018

Designrr doesn’t cost the earth either so I’m pleased with the ROI. After buying it and publishing two ebooks with it, I’m convinced of its usefulness and value. If I get stuck on something, there’s a comprehensive help and how-to content including video tutorials. eBooks for Content Marketing. Have a look.

eBook 207

eBook How To Overview ROI 207

Sherrilynne Starkie

APRIL 12, 2018

Now is your chance to win a copy of the newly released business book: How Clients Buy: A Practical Guide to Business Development For Consulting And Professional Services. They buy on reputation, relationships and referral. Win your copy of How Clients Buy. Below he offers insights to understand a client’s journey.

Retail 187

Retail Buy Consultant Reputation 187

Sherrilynne Starkie

JULY 3, 2018

Buy our products? Getting executive buy in for communications plans. Sometimes it’s a little tougher to fight your corner on awareness objectives because they are seen as a cost not a revenue generator. This is an important factor, and the action associated with that is: take the course, buy the product.

Policies 231

Policies Project Metrics Analysis 231