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Compare Attribution Settings: Get the Most of Meta Conversion Data

Jon Loomer

Attribution is how Meta gives credit to an ad for a conversion. Established in the ad set when optimizing for conversions, the default Attribution Setting is 7-day click and 1-day view. Report your conversions, by default, based on that Attribution Setting. You want to see how many conversions happened within 7 days, too.

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Example: Reach Optimization and Conversions

Jon Loomer

Not everyone who shows interest in a product is ready to buy today. My goal was to reach as many of those who visited the Beyond the Boost landing page without buying during the past seven days as possible. I created a simple ad that highlighted the pre-pay price. These are the people I wanted to bring back. No optimization.

Examples 203
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Want to Buy TikTok Followers? Here’s What Happens When You Do

Hootsuite

Thinking about buying TikTok followers ? In this instant-gratification world, of course it’s tempting to buy the metrics you want. Does buying TikTok followers really help your brand — or does it have the potential to do the opposite, and harm your social media reputation? How to buy TikTok followers. per new follower.

Buy 141
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Facebook Ad Conversion Attribution: What You Need to Know

Jon Loomer

Facebook ad conversion attribution is one of the most confused and least understood topics for advertisers. What is considered a conversion? Let’s go… What Does Facebook Consider a Conversion? For Facebook to report a conversion when you run ads, you’ll first need to use the Facebook pixel.

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Facebook Ad Conversion Attribution: What You Need to Know

Jon Loomer

Facebook ad conversion attribution is one of the most confused and least understood topics for advertisers. What is considered a conversion? Let’s go… What Does Facebook Consider a Conversion? For Facebook to report a conversion when you run ads, you’ll first need to use the Facebook pixel.

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Why Social Media Marketing Is, Actually, Fairly Priced

Firebelly

Social media marketing is a complex business—and its pricing is competitive. Here’s some insight into how our model works and what factors into our pricing. We use our capital to buy, maintain, and constantly upgrade knowledge and tools—and to sometimes develop intellectual property. Expensive” is relative. You choose.

Price 100
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Social Media Stock Talk: Five Reasons to Buy Facebook

Waxing UnLyrical

What has surprised me a bit is the amount of negative comments in the Facebook conversation. But we’re talking about one of the most powerful cultural forces of the 21st century … and you can actually buy a piece of it. Facebook is buying like crazy. But it’s not buying garbage tech. it’s a shrieking buy.

Buy 263