Adam Cohen

JULY 12, 2010

Are they fickle with the brand of toothpaste they buy? Market research has a P&L that includes funds to buy that data, and the skills to sift through it to make meaningful hypotheses about it. blog comments powered by Disqus Connect About Adam Adam is a partner at the digital agency Rosetta, leading the Social Media practice.

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Research Social Media Marketing Retail 265

Josh S Peters

JANUARY 13, 2010

Do you want to raise the conversion rates of your current PPC ads? The final conversion happens on your site so you need to have your site optimized. Increase conversion rate and lower bid cost This is one of the most common goals that PPC strategy can stem from. Make a conversion (how ever you’re defining that).

Strategy 100

Strategy SEO Lijit Buy 100

Freelance Social Media

DECEMBER 23, 2008

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Unique Value Proposition by cinta5 on December 23, 2008 GrokDotCom has been talking about Unique Value Proposition (UVP) for some time now and today published a case study on how it can help conversion.

Foursquare 100

Foursquare Case Study Technorati Disqus 100

Justin Levy

JULY 1, 2010

How consumers digest advertising and make buying decisions has forever been altered by the likes of Facebook, Twitter, Foursquare and LinkedIn. The introduction does not mean there is an expectation (in most cases), to buy now! During the Discovery phase the brand lets go of the conversation and hands it to the community.

Retail 191

Retail Fashion RSS Advertising 191

Josh S Peters

JANUARY 20, 2010

If you refer two people who sign up I’ll buy your way into the Chris Brogan / Mitch Joel event that will be happening here in SLC later this year. I will pay you (my local SLC network) to help me fill these classes. If you refer one person who signs up I’ll give you a signed copy of TwittFaced.

Training 100

Training Social Media Lijit Class 100

Jason Yormark

AUGUST 13, 2009

Two-Way Communication – It’s not must about posting today’s flavors or buy one get one free. They are not only sharing feedback directly to FROST, but also conversing with each other about their experiences. I will be interested in actual metrics of conversion ratios, impact on sales etc. Oh, and Daniel’s favorite flavor?

Examples 249

Examples Social Media Social Networking Community building 249

ProBlogger

SEPTEMBER 7, 2017

This is a thoughtful, detailed look at comments and whether or not we should disable them on blogs, along with an in-depth explanation about the “Campfire” (a thriving Facebook group Charlie runs for his readers) and the role it plays in encouraging conversations. 3: Using Disqus or Facebook Comments (or Another Plugin).

Comments 50

Comments Disqus WordPress Blogger 50

Josh S Peters

NOVEMBER 30, 2009

When using social media (or any other tool really) making sure you have your materials at hand and properly setup will make it easier to convince people to buy from you. Twitter – Setup your keyword monitoring for Twitter conversations. Get to be known, offer your services and products and always ask for feedback.

Campaign 113

Campaign Social Media Brands Marketing 113

Josh S Peters

AUGUST 20, 2009

How you can create new methods to insert customers into your sales funnel or assist current and potential customers in the buying cycle? Do you think of hanging out with your friends and being able to throw snow balls at each other and compare tastes online? Do you think of sales and marketing? How about helping out someone in need?

Social Media 100

Social Media Lijit eBook Widget 100

Josh S Peters

MAY 11, 2009

This post is being sparked by conversations I’ve had recently with my own father. Brandon Hasins Have them buy Apple products. First let me preface this by saying that in no way am I saying “old people&# don’t know what the internet is or how to use it. This is not a belittleing or condescending post. Nice approach!

eBook 100

eBook Lijit Apple iPhone 100

Josh S Peters

APRIL 22, 2010

SEO, SEM (PPC), social media, email, media buys, content marketing, networking, etc. Skilled internet marketers will know how optimized landing pages help conversion for PPC and media buys. Not to mention the knowledge of current and emerging technology.

Marketing 113

Marketing Press Release Skills Lijit 113

Josh S Peters

NOVEMBER 23, 2009

Increase conversations about your brand, change the current online sentiment of your brand? The platforms you need to be on will become very clear once you start listening and looking for your niche and conversations surrounding it. After you’ve found these people join their conversations. What do you want to do?

Campaign 105

Campaign Social Media Radian6 Disqus 105

Josh S Peters

NOVEMBER 20, 2009

Thanks Josh Peters Sinc Disqus is acting weird and not posting all comments I'm posting in one that doesn't seem to be able to be fixed ontheir end: Ari Herzog Step back, Josh. It will even autotweet out your new blog entries with the shortened URL and predetermined hashtags as soon as you post a blog. Sounds like a rather robust too.

Disqus 100

Disqus How To URL Hosting 100

Josh S Peters

NOVEMBER 3, 2009

You should also know which keywords have the best conversion and which ones are costing you the most per click. My second objection is that just because you mention let say bird feeders that doesn't mean you're looking to buy one. If I was looking to buy one, then I guess it would be alright. What do you think?

Twitter 100

Twitter Case Study Lijit eBook 100

Justin Levy

APRIL 20, 2010

I thought you might find the conversation around green innovations within businesses interesting and wanted to see what you think. Thanks for taking time out of your day to come hang out here! Earlier this week I wrote a post for OnInnovation , a website and blog that we, at New Marketing Labs , work with The Henry Ford on.

Collaboration 147

Collaboration Creative Commons Transportation RSS 147

Josh S Peters

SEPTEMBER 3, 2009

The new users are mostly spam account, people posting links to things you might want to buy. To make it worse, I looked for a freind's account - he too is using Twillow with a completely different set of keywords and he too has the same new inrelevant users on his following list.

scribd 113

scribd Twitter How To Lijit 113

Josh S Peters

NOVEMBER 4, 2009

Here’s an example using our keyword Bird Books It’s not anyone looking to buy a bird book, but there were people talking about a really cool bird book that seems to have recently come out (it actually is an incredibly awesome site: The Bird Book ). Same with Twitter keyword searches. If you do, please put them in the comments.

Twitter 100

Twitter RSS Lijit eBook 100

Techipedia: Tamar Weinberg

MAY 18, 2010

Where are the people most likely to buy your products and services? In every industry, there are existing conversations going on. A social media strategy will allow you to get in on these conversations so that you can offer solutions, push buttons, and get people talking. What motivates them? What are their issues?

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Justin Levy

JULY 11, 2009

I understand that they have to be able to tell the businesses that they get to buy ads in the Yellow Pages that it will reach a certain number of households that will generate a certain number of impressions. Trust me, I get called every year at Caminito whether I want to buy advertising space. link] justinlevy Hey Andrew!

Blogosphere 113

Blogosphere Directory Buy RSS 113

Josh S Peters

OCTOBER 20, 2009

Media buys, affiliate marketing, SEO, SEM, and blogging have absolutely no value on their own. Acquisition / Lead Generation – These types of campaigns are used to gather information (like email addresses, profiles, home addresses, etc) with the goal of winding up with a list of people who are most likely to buy from you.

ROI 161

ROI Social Media Metrics Loyalty 161

Josh S Peters

DECEMBER 4, 2009

You might have 1 customer who buys a ton of your products, yet never really mentions you to their friends while someone who buys very little (maybe due to finances) but loves what they get and tells everyone on a frequent basis. You’ll be able to determine how effective your program is, what kind of repeat buys you get, etc.

Loyalty 113

Loyalty Campaign Social Media Groups 113

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If you take a look at any one of their four accounts , you’ll notice one thing: they’re not using Twitter to converse but to broadcast. If you don’t buy the extended warranty it costs you just to call and try to get help. I’m going to ask Apple to buy me a Zune. Never heard of that at any other company.

Apple 154

Apple Twitter Forums Policies 154

Josh S Peters

NOVEMBER 18, 2009

A Lead generation and acquisition is any campaigns used to gather information (like email addresses, profiles, mailing addresses, etc) with the goal of getting a list of people who are likely to buy from you. you need to be a part of their conversation when they have a problem and position yourself as part of the solution.

Social Media 113

Social Media ROI Newsletter Campaign 113

Convince & Convert

FEBRUARY 5, 2010

We’ve added Disqus as the commenting system. thanks, Kathy [link] jaybaer Although it's my usual practice, I'm not going to reply to each comment, since this isn't a very conversational blog post. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. But seriously, THANK YOU.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Josh S Peters

SEPTEMBER 18, 2009

Acquisition / Lead Generation – These types of campaigns are used to gather information (like email addresses, profiles, home addresses, etc) with the goal of winding up with a list of people who are most likely to buy from you. No CTA to buy anything or click on anything that injected you into a sales funnel.

ROI 100

ROI CPA Campaign Buy 100

Convince & Convert

AUGUST 31, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Conversation a Myth? That’s feedback.

Conversation 116

Conversation Social Media Social CRM Consultant 116

Social Media Strategery

APRIL 7, 2009

and start participating in the conversations. bwe08 101 bah best practices blog boozallen booz allen buy-in change management communications community conference DC DHS E20 education enterprise 2.0 Search Twitter for the tag #gov20 and start clicking through to people’s Twitter accounts and blog posts. The Whole. :

Gov 2.0 105

Gov 2.0 Web 2.0 Wiki Case Study 105

Social Media Strategery

MAY 2, 2009

When we get down to the nitty and gritty of it and figure out why we are doing what we are and what is working and not working (policies…healing from the inside-out), we can start having meaningful conversations and building relationships. " (tags: social media us government customerservice conversation washington gov20) [.]

Gov 2.0 85

Gov 2.0 Twitter Web 2.0 Wiki 85

Social Media Strategery

MAY 6, 2010

As Katie Paine says in Jason Falls’ excellent post on this topic , “Ultimately, the key question to ask when measuring engagement is, ‘Are we getting what we want out of the conversation?’&# ’&# So, are government agencies getting what they want out of the conversations? support strongly always! htttp://www.scarf8.net

Gov 2.0 72

Gov 2.0 Organization Social Media Forums 72

Social Media Network Marketing

JUNE 27, 2010

And so you tell people to buy something and push this till doom's day? You can join and share your views and participate in the Social Media conversations on any of the sites with me. Please do visit my blog for more conversations and interactions with others on Social Media and to connect with me on the various sites.

Social Media 66

Social Media Reputation Widget Disqus 66

Jason Yormark

AUGUST 30, 2009

Sparking controversy has always been a tried and true tactic to increase readership and conversation. Suppose someone writes a book on blogging… would you be interested in buying & reading the paper -nohyperlink- version on that subject OR just lookup on Google for a blog about this? I can't put it down!

Review 209

Review Case Study Postrank Study 209

Social Media Strategery

MAY 19, 2010

I had a great conversation recently with one the senior leaders at my company and he told me that’s the one thing that separates the good from the great. Sradick Thanks Andrew – great point about bringing solutions to the conversation too. About external issues that could positively or negatively impact your work?

Gov 2.0 79

Gov 2.0 Project Web 2.0 Meeting 79

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Unless the product is a fad, it is doubtful that an online community will impact the buying habits of consumers looking at an impulse bought product. I just wish we could cookie users on Facebook and Twitter so I could track their conversions… maybe one day! I’m sure I’ve missed a few and that my generalities are just that.

Social Media 164

Social Media Yahoo Discount Training 164

Social Media Strategery

MAY 12, 2010

Unsurprisingly, their conversations started out with questions about how to create a user name and click through each site. I want to buy XX, Original I hesitate to select which style more better.Hope your unique recommends. support strongly always! support the write's unique point.It The Whole. : Heroes At the Gov 2.0

Gov 2.0 101

Gov 2.0 Web 2.0 Wiki Sports 101

Social Media Network Marketing

MAY 25, 2010

Social media marketing involves, marketing a firms products through social media sites such as offering product sampling to a target group, buying reviews from leading blogs and review sites and so on. You can join and share your views and participate in the Social Media conversations on any of the sites with me.

Social Media 50

Social Media Marketing Reputation Widget 50

Jeff Esposito

AUGUST 11, 2010

Written on August 11, 2010 by Espo in social media In last week’s #PR20Chat, there was a great conversation about social media contests. If you are going to take a similar approach, track the number of entrants, tweets, shares, new fans/followers and conversions on the site. link] #Socialmedia [.] Unported License.

Social Media 35

Social Media iPad Class Creative Commons 35

Convince & Convert

SEPTEMBER 22, 2010

I have nothing of value to add to this conversation other then reiterating (again?) blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. [link] Create e-newsletters « Social Media for Authors [.] links: Social Media Now More Popular Than Email Your Email Newsletter (Music 3.0) Warm fuzzies.

Social Media 137

Social Media Strategy Social CRM Consultant 137