SocMed Sean
MAY 8, 2019
For most businesses, their digital marketing goal is often repeatable, predictable, low-cost traffic to their website that results in conversions of some type. Conversions could be sales, signups, subscriptions, etc…Essentially, most CMOs or marketing strategists want high-quality traffic. No problem, right?
SocMed Sean
NOVEMBER 7, 2011
Yes…companies have been watching everything you do and everything you buy to formulate their marketing strategies. Okay…so we know that companies use big databases of information to track what we buy and when, but why would these software vendors tack “social” onto the front of their products?
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SocMed Sean
MARCH 10, 2013
Estimates indicate that companies aren’t even responding to the posts on their Facebook timelines , so why bother inviting your customers and potential clients to engage, if you’re not going to participate in the conversation? Does it align with your overall marketing or customer service strategy?
SocMed Sean
JANUARY 8, 2012
What started as a review of the StripGenerator social network (a social network for people who like to create comics), quickly turned into a fun, entertaining passion for converting real-life social media conversations into humorous art. Yes…each comic strip was based on a conversation that I had with someone this year.
SocMed Sean
APRIL 28, 2017
With more and more people turning to social media as a platform to buy and sell products, every entrepreneur should have a social media platform to represent their business and consider whether these platforms might represent an opportunity to advertise their products and services.
SocMed Sean
APRIL 17, 2012
The problem is, you can buy friends and followers online through your local black hat shopping cart and no one really knows what a Klout score actually means. In his 10,000 tweets, did he actually ever contribute to the conversation? Heaven knows that it doesn’t tell you whether you’re engaging in social media properly.
SocMed Sean
DECEMBER 28, 2011
It also probably means that you enjoy having conversations with your customers listen to their feedback and look for opportunities to integrate their feedback into your business process so you can make your products better. Think about it. Next time you review a list of customer complaints (you ARE reviewing them, right??)
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