Small Business Mavericks

article thumbnail

Is Link Buying Necessary?

Small Business Mavericks

» Is Link Buying Necessary? to incorporate link buying into your marketing plan. She says point blank that link buying is absolutely necessary in an “ultra-competitive&# niche. Secondly, I’d say that it’s the idea that you can compete in an ultra-competitive niche without buying links. Is link buying evil?

Buy 79
article thumbnail

70% of the Wealth is Controlled by This Demographic

Small Business Mavericks

“…while the buying and online habits of millennials seems to dominate the news, their buying power pales in comparison to the buying power wielded by baby boomers — some $3 trillion in just the United States alone.” and the story of your business to the ways you share with the community.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Figure Out Your Sales Funnel

Small Business Mavericks

But in another way, a funnel is not really what you are using in marketing because the traditional funnel puts everything into that container and not everyone who hears the message will buy your product. Others may notice an ad in a newspaper or community board. The sales funnel has filters in it so only the right things get through.

How To 70
article thumbnail

McDonalds A Lesson In How To Lose Control Of Social Media Campaigns

Small Business Mavericks

For Mcdonalds, they spent money buying Twitter hashtags. McDonalds does have a poor reputation amongst some sections of the community, so a hashtag like #McDStories was bound to have a negative effect. There’s no problem there, and their first campaign, using #MeetTheFarmers as the hashtag worked reasonably well.

Campaign 168
article thumbnail

The Truth About Content

Small Business Mavericks

Instead of producing boring, lame content about your insurance products and services and how useful they are (we all already understand the value of insurance), why not produce content that will be helpful to people who buy insurance (which is almost everyone)? Ways to stay healthy year round. Why you should visit the doctor once a year.

article thumbnail

Using Social Media And Charity For Indirect Marketing

Small Business Mavericks

It isn’t focused on “buy John Deere tractors” because you really need a pumpkin patch in your back yard. Rather, the focus is on doing something that is good for the community. But you don’t have to have a household name to be effective at using social media for community service projects.

article thumbnail

Let The Grocer Teach You E-mail Marketing

Small Business Mavericks

While it’s technically true that groceries are something that everyone has to buy, it’s also true that they have plenty of choices in where to get their groceries. About Us What’s a Maverick? Everyone needs groceries. It’s not like you have to sell the benefits of eating, right?

Marketing 173