Hootsuite
NOVEMBER 24, 2022
Last year, UK-based sustainable underwear brand and Hootsuite customer Pantee won Black Friday with a campaign that broke convention and raised awareness of unsustainable impulse buying. Flipping the script with a ‘Blackout Friday’ campaign. The message: Stop and think before you buy. What is Pantee?
Convince & Convert
JUNE 25, 2014
Before diving into your execution, it’s wise to review your business and marketing goals so that you’re creating your SMS campaign through a lens that takes your current business goals into account. Your SMS mobile campaign will impact many departments of your company. Having S.M.A.R.T Take this example from Pepsi.
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yMarketingMatters
JANUARY 19, 2012
It’s a fact: People buy from people they know, like and trust. Visitors to websites with consumer reviews are more than twice as likely to buy. Examples of mobile marketing include SMS text message campaigns, mobile advertising, iPhone/iPad/Android Apps, and mobile video. This will be even more prevalent in 2012. Very bright.
Small Business Mavericks
MARCH 15, 2013
Here’s how it works, in a nutshell: Euclid installs sensors in retailers’ locations that can measure how many people walked by a store, how many walked in and for how long they stayed based on when their smartphones emit a kind of radar searching for wireless Internet signals. You can do the same thing with in-store traffic.
Writtent Blog
APRIL 1, 2013
Before the internet made everyone with a wireless connection a publisher, marketers could afford to move slowly, and analyze consumer insights before making brand decisions. Only 4% of first-time website visitors are ready to buy. Step #4: Act Quickly. Today, 2 million blog posts are published every 24 hours. Step #10: Tell Stories.
Bill Hartzer
NOVEMBER 2, 2021
G & S: Downloadable software in the nature of a mobile application; Computer hardware; Downloadable software for social networking and creating and interacting with online communities; Downloadable software for creating, managing and accessing groups within virtual communities; Software development tools; Downloadable software to enable development, (..)
Writtent Blog
APRIL 22, 2013
Some of the most-famous marketing campaigns of all time weren’t afraid to be divisive. Working without a wireless connection isn’t for every writer, but some notable authors you’ve almost certainly heard of – namely Neil Gaiman and Zadie Smith – swear by the Freedom app. Define Your Audience. Block Everything Out.
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