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9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Social

In this article, you’ll find a host of tips, tricks, and tactics that can help you boost your already-planned Black Friday and Cyber Monday campaigns. Consider if that might apply to customers in your target audience — would launching a high-stakes Black Friday campaign erode trust with your long-time buyers?

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How to Run a Great Holiday Campaign Using Social Media in 2020

Social Media Strategies Summit

If your brand hasn’t ramped up your holiday campaigns yet, right now is the time to start. Use Price-Conscious and Relatable Messaging. Given the economic situation, it’s not surprising the consumers have become more price-conscious. Because of this, brands need to adjust their campaigns to reflect the current environment.

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How This Underwear Brand Won with an Anti-Black-Friday Social Campaign

Hootsuite

Slashing prices to make sales cuts straight into their bottom line — and with limited marketing budgets and resources, competing with big brands takes courage, insight, and creativity. Flipping the script with a ‘Blackout Friday’ campaign. The message: Stop and think before you buy. billion in the United States alone in 2021.

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An Insider Look at Reach and Frequency Ad Buying on Facebook

Ignite Social Media

Of the two methods of buying ads on the platform, Auction and Reach and Frequency , here’s a deeper look into the benefits of Reach and Frequency ad buying. What is Reach and Frequency Ad Buying. This tool also allows a buyer to plan and book campaigns in advance in a sequenced way. An Ideal Use Case for Brands.

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Can’t Buy Me Love: How to Avoid Social Media Fraud

Convince & Convert

You can buy them. But puffed up social campaigns come at a pretty high price , especially when it comes to advertising and lead generation. It’s so easy to fake it online. You want a hundred thousand Twitter followers? You want to look like a Facebook star?

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Should You Create Ad Sales Funnels?

Jon Loomer

Most importantly, we didn’t trust the algorithm to find the people who would be most likely to buy or even subscribe to our opt-in without warming them up first. I’d often create “ Evergreen Campaigns ” that would display a series of eight or nine ads during a 30-day period to people who opted in to a free offer.

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3 Advertising Campaigns You Need to Be Running on Facebook

agora pulse

When you implement the correct advertising campaigns on Facebook , it can become your most successful marketing channel and the core driver of growth for your business. The three advertising campaigns you need to run target each of these audience temperatures and move people from one stage to the next. We call it the ALL Framework.