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How to Leverage a Community of Passionate Fans

Convince & Convert

Many casual users of Garmin may only know them as a GPS company, but the truth is that Garmin has been around much longer than the portable GPS has been available, working on equipment for aviation, marine, outdoor recreation, and fitness industries. Next week on Social Pros, we’ll be chatting with Alix Hart from Best Buy.

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Australia Toyota Yaris social media campaign Downfall

Laurel Papworth

Toyota have chosen 5 or 6 agencies and have asked them to spend $15,000 each on a “social media marketing campaign&#. By customer, I mean, people who are engaged in online community activity and may not want to be inflicted with poorly thought out, temporary, low budget, campaigns. B&T Oct 20 ). B&T 20 Oct ).

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6 Reasons Social Media Sucks, But You Need to Use It Anyway

Webbiquity SMM

I’ve always found Foursquare a bit creepy; turns out there’s actually an app named Creepy that aggregates “GPS coordinates for any user (of geolocation services like Foursquare, Twitter and Flickr), pointing out their most frequented hangouts on a map…Essentially, it’s a stalker’s dream app.&# The solution?

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How To Set And Achieve Social Media Goals With Examples

Keyhole.co

Why should a customer buy your product over your competitor’s when the items seem identical? It’s like preloading your GPS for a long trip, highlighting fuel stops, snack breaks, and overnight stays along the way. Thus, they can be used to justify your marketing budget for the quarter, year, or a specific campaign.

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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

G & S: Downloadable software in the nature of a mobile application; Computer hardware; Downloadable software for social networking and creating and interacting with online communities; Downloadable software for creating, managing and accessing groups within virtual communities; Software development tools; Downloadable software to enable development, (..)

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How Data Is Used to Refine Marketing Messages

Convince & Convert

By now, we’re all aware that the campaign-centric model of marketing is over—at least, if you want to be a company that remains viable and visible in the minds of consumers. Instead, most of us are using data to inform our campaigns and listening to our consumers on a regular basis. Image via BigStockPhoto.com. Sound familiar?

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The Public Doesn't Need to Know What Gov 2.0 is, But They Do Need.

Social Media Strategery

For example, the city of San Francisco has a “Mom&# map – with the locations of all the playgrounds around the city and it is GPS encoded. For example, the city of San Francisco has a “Mom&# map – with the locations of all the playgrounds around the city and it is GPS encoded. You said that, “Gov 2.0

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